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Sales & Marketing

  • The Knot relaunches mobile-friendly, locally focused site

    New York – Online wedding retailer and services provider The Knot is relaunching a mobile-first e-commerce site designed to seamlessly engage, match and connect couples with the right local vendors, products and services they need for their wedding. The Knot reimagined the site from the ground up, leveraging learnings built on the success of its mobile apps, with mobile now accounting for more than 50% of the brand's traffic.

  • Fewer discounts help American Eagle beat estimates

    American Eagle Outfitters reported better-than-expected revenue for the fourth quarter, as an improved assortment and fewer discounts drove sales.

    The teen apparel retailer said it earned $61.6 million, or 32 cents a share, in the fourth quarter, up from $10.5 million, or 5 cents a share, in the year-earlier period. Revenue grew 3% to $1.07 billion. Same store sales, which includes online sales, were flat, but they beat management forecasts.

  • Starboard to Staples: Improve your board

    New York – Activist investor Starboard Value LP, which holds a 4.5% ownership stake in Staples Inc., is telling Staples it needs to improve its board of directors to complete a proposed acquisition of Office Depot. In an open letter to members of the Staples board from Starboard Value managing member Jeffrey C. Smith, the combined companies’ board must have the “proper skill set” in place to oversee the integration.

  • Abercrombie & Fitch posts painful Q4; sales, earnings slip

    New Albany, Ohio – It was tough going for Abercrombie & Fitch in the fourth quarter, with declines in both income and sales. Looking ahead, the company said its priorities include increasing comparable sales trends in both its U.S. and international stores, making strategic investments in its omnichannel business, ongoing expense reductions, and selective expansion in high-growth international markets.

  • Dressbarn launches omnichannel dress experience

    Despite its frumpy name, Dressbarn is turning out to be quite the digital innovator in the apparel category after launching an omnichannel offering called Dressbar.

    The Dressbar pop-up shop within Dressbarn stores and on dressbarn.com will feature digital components and dresses that have "a story." Dressbarn says it believes that every dress has a story, and the store will honor its heritage while creating a compelling destination for new dress stories to begin.

  • Blackhawk Network expands mobile wallet services

    Pleasanton, Calif. - Blackhawk Network Inc., a prepaid and payments network, has expanded its digital services platform. The digital services platform is now enabled with exchange services, which allows users to instantly sell their retail, restaurant and a variety of other brands' gift cards.  

  • PetSmart fetches higher profits

    Amid an $8.7 billion pending sale to an investment firm, PetSmart reported fourth quarter profit and revenue that exceeded Wall Street’s expectations.

    For the period ended Feb. 1, the company posted a profit of $132.1 million, or $1.32 a share, up slightly from $131.5 million, or $1.28 a share a year earlier. Revenue grew 6% to $1.91 billion, topping the $1.87 billion analysts had predicted.

    Net sales increased 6% to $1.9 billion, from $1.81 billion. Same-store sales growth, including sales from online websites, rose 2.6%.

  • Dressbarn campaign integrates online, in-store elements

    New York -- Women’s apparel retailer Dressbarn is thinking omnichannel with the launch of both a digital and in-store experience, called Dressbar, focused on exclusive designer collaborations with notable names in fashion.  

    Beginning March 5, the collection will be available to shoppers at Dressbarn stores, and online at dressbar.com. In addition, the retailer is opening a Dressbar pop-up shop In New York City, at 102 Fifth Avenue.

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