Sales & Marketing

Macy’s Inc. is getting in touch with a new omnichannel payment option.

When it comes to e-commerce, consumers aren’t afraid to do a little homework.

According to the 2015 Digital Consumer Preferences Survey from digital commerce solution provider BrandShop, 96% of consumers feel research is a crucial step in making an e-commerce purchase.

Almost six in 10 (58%) respondents start their product search on Google, and 22% go directly a brand’s website. Third-party retailers such as Amazon came in third with 14% usage.

While the financial industry is supporting the use of chip-and-signature cards to meet the upcoming Oct. 1 EMV mandate, consumers are less convinced.

Online shoppers will do anything to quality for free shipping-even spend more money.

Sixty percent of holiday shoppers say they have increased their online spending in the past to qualify for free shipping, according to the 2015 Holiday Shopping Survey from Pitney Bowes. 

It’s early evening in Chicago circa 2020. A courier company van sits in traffic, toting Target packages ordered from a customer’s phone at noon for delivery by end of the day (called AM/PM delivery). Nearby, a car contains a single mom who drives part-time for Deliv; she’s stressed because she may not make the time window selected by a Macy’s customer earlier that day.  

CBL is giving shoppers with kids a fun reason to visit its centers.

CBL & Associates Properties and Playtime have entered into a multi-year partnership with Fisher-Price, Inc., a leading infant and preschool toy manufacturers, and a subsidiary of Mattel, Inc., to design soft play areas at select CBL centers nationwide.

Vancouver-based specialty online footwear retailer Shoes.com is sprinting toward new levels of fast delivery.

Shoes.com is offering home and office delivery in two hours or less on select items on its Canadian website.

The service costs $19.95 per order and launches Thursday, Sept. 17 in Vancouver and Toronto and surrounding municipalities, with plans to expand to Calgary, Edmonton, Montreal and Ottawa by the end of 2015.

Shoes.com will use a network of local fulfillment centers that have access to the retailer’s technology, operations and marketing.

More associates working more hours to elevate the customer experience is the pledge Walmart COO Judith McKenna is making to holiday shoppers this season.

The day after Kohl’s, Toys “R” Us and UPS announced ambitious holiday hiring plans, Walmart said it would add 60,000 seasonal workers after giving existing workers the opportunity to pick up extra hours.