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Sales & Marketing

  • Levi Strauss store tests RFID

    Levi Strauss & Co. knows that the most valuable service store associates can provide is serving customers.

    The specialty apparel retailer is working with Intel on a pilot concept at one of its store in San Francisco to give associates near-real-time visibility into store inventory, reducing the time they spend managing inventory.

  • Online footwear retailer sprints toward faster delivery

    Vancouver-based specialty online footwear retailer Shoes.com is sprinting toward new levels of fast delivery.

    Shoes.com is offering home and office delivery in two hours or less on select items on its Canadian website.

    The service costs $19.95 per order and launches Thursday, Sept. 17 in Vancouver and Toronto and surrounding municipalities, with plans to expand to Calgary, Edmonton, Montreal and Ottawa by the end of 2015.

    Shoes.com will use a network of local fulfillment centers that have access to the retailer’s technology, operations and marketing.

  • Walmart strategy boosts mobile engagement

    Walmart has figured out how to tap into its shoppers’ offline habits to drive more engagement online, according to a new report from Quartz.

    Walmart has managed to do something very few retailers have accomplished: Convince millions of people its mobile app is useful enough to snag a prime spot on their phones’ home screen.

    Read more about Walmart's strategy by clicking here.

  • Webinar on how Saks’ million-dollar energy savings started with data

    New York -- Learn how Saks Fifth Avenue used data as the foundation for its energy efficiency initiatives at a Webinar on Thursday, September 24, 2015, at 2 p.m. (EST).  

    Gary Levitan, senior manager of energy and utilities for Hudson’s Bay Company, parent of Saks Fifth Avenue, will explain how Saks used data — and how it efficiently identified and leveraged the right data — to make the business case for an efficiency initiative that drove the following benefits:   

  • How Walmart built the fastest growing retail app

    Walmart has figured out how to tap into its shoppers’ offline habits to drive more engagement online, according to a new report from Quartz.

    Walmart has managed to do something very few retailers have accomplished: Convince millions of people its mobile app is useful enough to snag a prime spot on their phones’ home screen.

    Read more about Walmart's strategy by clicking here.

     

  • CMA appoints new marketing coordinator

    CMA architecture firm Principal Patrick G. Blees announced Nicole Urista has joined the firm’s Minneapolis office to further develop CMA’s growing  portfolio of regional and national accounts. 

    Urista’s key responsibilities are to assist leadership with business development and coordinate all marketing efforts while facilitating the continued growth of CMA.

  • Study: For majority of retailers, omnichannel is a priority

    The term “omnichannel” has been bandied about so much that some feel it is simply a buzzword, but retailers are taking it seriously and working to implement omnichannel solutions and practices.<br style="box-sizing: border-box; margin: 0px; padding: 0px; max-height: 100000px; color: rgb(54, 54, 54); font-family: open_sansregular, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(255,

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