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Sales & Marketing

  • Painting with a Twist rides wave of popularity

    The “paint ‘n’ sip” phenomenon, whereby friends, neighbors, and colleagues come together to paint, drink and relax, is showing no signs of slowing down and that’s good news for a Louisiana-based company.

    Painting with a Twist, which bills itself as the original and largest paint-and-sip franchise, has opened more than one new location each week this year, and is on track to reach its goal of 100 new locations in 2015.

  • NRF puts holiday growth at 3.7%

    The National Retail Federation issued an above average holiday season sales forecast in which the desire of Americans to spend will be offset by their ability to do so.

    The trade group projects that total holiday sales will increase 3.7% to $630.5 billion during the November time-frame and that online sales would increase between 6% and 8% to represent $108 billion of the total.

  • AutoZone shifts to new exec gear

    The nation’s leading automotive specialty retailer realigned responsibilities among a trio of senior executives.

  • Etsy faces big new challenge — from Amazon

    Following months of speculation, Amazon.com is officially launching Handmade at Amazon. The new online store features handmade items crafted and sold directly by artisans, and is a direct challenge to Etsy Inc.

    Handmade at Amazon offers more than 80,000 handcrafted items from around the world. Customers can shop by country, locally, or by individual artisan profile. Shoppers can also browse by product category, including jewelry, home décor, artwork, stationery and party supplies, kitchen and dining, and furniture.

  • Ross Dress for Less opens new Virginia store Oct. 10

    Ross Dress for Less will open a new store in Dulles Landing, Virginia on Oct. 10.

    The 25,000-sq.-ft. store is located in the Dulles Landing Shopping Center, adjacent to the Washington-Dulles International Airport.

    The opening is part of the retailer’s 2015 expansion program, totaling approximately 70 new locations during the year.

  • September sales disappoint, mall traffic improves

    Brick-and-mortar sales metrics were below expectations in September, but not all was lost.

    According to the September 2015 Retail Performance Pulse report from brick-and-mortar analytics firm RetailNext Inc., traffic declined at the lowest rate since January of this year.

  • New supermarket retailer will have a busy Oct. 14

    Fresh Thyme Farmers Market is upping its store count in the greater Chicago market.

    The new specialty grocer will open three Chicagoland stores on Oct. 14, with one in the city, one in Crystal Lake and one in Naperville. The openings will give Fresh Thyme seven Chicagoland locations.

    The chain, which offers organic products at value prices, recently opened a central support hub in Downers Grove, Illinois.

  • Pushing beyond par for customer experience

    In the 1960s, when our company was founded, cutting edge was a typewritten, hand-illustrated catalog. Since then our technology has moved on considerably but our focus is the same: Using the latest systems and techniques to create an exceptional, engaging customer experience.

    Almost every retailer worth their salt understands the importance of omnichannel in achieving this today - but actually finding and implementing the technology to do it properly is the hard part.

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