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Sales & Marketing

  • DreamWorks interactive Santa adventure reimages the holiday retail experience

    Chattanooga, Tenn. -- CBL & Associates Properties and DreamWorks Animation are ringing in the holiday with the ultimate Santa experience at Oak Park Mall in Overland Park, Kansas City.

  • The world’s most valuable brands are …

    For the third consecutive year, Apple and Google came out on top in a ranking of the 100 most valuable brands in the world.

  • Painting with a Twist rides new trend

    The “paint ‘n’ sip” phenomenon, whereby friends, neighbors, and colleagues come together to paint, drink and relax, is showing up signs of slowing down and that’s good news for a Louisiana-based company.

    Painting with a Twist, which bills itself as the original and largest paint-and-sip franchise, has opened more than one new location each week this year, and is on track to reach its goal of 100 new locations in 2015.

  • Kurt Salmon adds digital tech agency

    Global management consultancy Kurt Salmon is acquiring digital retail technology agency Mobispoke LLC, the engine behind such technologies as smart fitting rooms, integrated mobile apps and other leading-edge, interactive shopping experience technologies.<br style="box-sizing: border-box; margin: 0px; padding: 0px; max-height: 100000px; color: rgb(54, 54, 54); font-family: open_sansregular, Arial, Helvetica, sans-

  • IDC: Omnichannel retailers must go along with the journey

    Omnichannel retailing means a lot more than offering a consistent customer experience across channels.

    According to a new report from IDC Retail Insights, “Omni-Channel Retail Execution Platforms for Now and the Future,” omnichannel retailing requires investing in technology that engages consumers in “customer-centric journeys.”

  • Survey: Keep e-commerce simple

    Brevity is the soul of online retail.

    According to a new survey of more than 300 consumers from checkout optimization provider PCA Predict, 84% of U.S. consumers stated they would abandon their e-commerce order if presented with complicated or lengthy Web forms.

    Asked about their experience with retailers failing to deliver, an overwhelming 95% of U.S. consumers said that they would be unlikely to shop with a retailer again if an order failed to arrive.

  • A change in leadership for off-price stalwart TJX

    One of the strongest performing retailers in the past few years will be getting a new CEO in January.

    The company announced that current CEO and Chairman Carol Meyrowitz will step down and be succeeded by Ernie Herrman, 54, who will retain his current title as president of the company.

  • Former Walgreens senior operator to lead Fred’s store operations

    Fred’s Super Dollar has named John Foley as the company's executive VP store operations, the company announced Wednesday morning. Mike Holligan, who formerly served in this capacity, will move to the open position of regional VP store operations.

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