Sales & Marketing

Specialty retailer The Limited is attempting to build loyalty even when a customer isn’t satisfied with a purchase.

The Limited is deploying Narvar Returns, a solution from post-purchase experience platform provider Narvar. Narvar Returns provides customers with an intuitive digital experience where they can select eligible items from their order, share feedback and choose the most convenient return method.

South Korean electronics giant Samsung on Monday opened what it calls a “consumer technology playground” in the trendy Meatpacking District of Manhattan.

Named for its address, 837 Washington Street, the 55,000-sq.-ft. Samsung 837 is packed with eye-popping features, from a three-story array of televisions made up of 96 Samsung 55-inch TVs to a truly futuristic, fully-immersive virtual reality experience. There is also a café, art gallery and theater.

Following a successful pilot of authenticating mobile transactions with facial photos and fingerprint biometrics in 2015, MasterCard is bringing the new technology mainstream.

Dubbed “selfie pay” and initially tested with employees of First Tech Federal Union in summer and fall 2015, the solution is delivered via a special MasterCard app that lets customers take a photo each time they make an online purchase. They are required to blink during the photo to prove it is being taken live.

January is a tech bonanza for retail, with interesting, innovative and sometimes downright out-there new technologies and brands on display at the Consumer Electronics Show in Las Vegas and the National Retail Federation’s Big Show in New York City. It’s nearly impossible to keep track of every startup out there, but here’s a selection of the most promising ventures that should be on your radar.

Reemo

Retailers of women’s intimiate apparel are poised to benefit from a shift in how millennials approach the bra-buying process.

According to the 2015 Bra Journey Insights report from global information company the NPD Group, the way millennial women shop for and select bras differs significantly from the behavior of older generations.

One in three consumers has changed brands because of the information they found while shopping online, according to research from Google.

That means that great product content can make or break your brand’s online presence. Unfortunately, many brands struggle with how to make sure that their product content is accurate and meets not only shoppers’, but retailers’, needs, as it is hard to do both well.