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Sales & Marketing

  • CBRE acquires real estate tech company

    CBRE announced it has acquired Floored, a provider of 3-D graphics technology that helps retailers envision build-outs of their commercial space. Its SaaS (Software as a Service) solutions figure to quickly be incorporated into CBRE’s leasing operations.   

  • Macy’s details store closings, restructuring amid poor holiday sales

    Macy’s gave more information about its previously announced store closing plans as it unveiled a series of actions to streamline its store portfolio, intensify cost efficiency efforts and execute its real estate strategy.   

  • Fazoli’s Tackles Overtime Head On

    With some 2,975 team members in its 123 company-owned restaurants and support center, Fazoli’s, the nation’s largest fast-casual Italian restaurant chain, estimates 210 employees are directly impacted by the Department of Labor’s new overtime rules. CSA spoke with company president and CEO Carl Howard about the chain’s strategy regarding the regulations, which take effect on Dec. 1.

    How do you think the new overtime rule will impact your workplace?

  • Election: Don’t Pop the Cork Yet

    In the days and weeks since Election Day, much has been written about the impact results will have on store and restaurant operators. Other than some unease regarding trade and consumer confidence, entry-level employers generally feel optimistic about what might lie ahead with policy changes to taxes, wages and healthcare.

    Most employers feel like they had a big “win” election night and in many cases, they may be right. But I think it’s a little early for employers to lace up their shoes for a collective victory lap around the boardroom.

  • Employee Training Goes Digital

    McDonald’s leverages smart technology for onboarding training

    Onboarding is a costly process for any company, especially one as vast as McDonald’s Corp. But by transitioning a paper-based operation to a digital one driven by smart devices, the fast food giant is slashing training time in half.

  • Chief Marketing Officers: Four Steps to Succeed with Lifecycle Marketing in 2017

    As we head into 2017, retail chief marketing officers are under the gun more than ever before to produce measurable results. Jobs are on the line, as CEOs demand evidence that increased marketing technology investments are paying off. And that spending won’t slow down soon: Gartner recently doubled down on its prediction that CMOs will outspend their CIO counterparts on technology in this coming year.   

  • Five Design Ideas for Safety

    There is little doubt the public’s fear about safety has been heightened. In fact, the news these days is saturated with danger signals. Some people feel the threat of public spaces more acutely than others.

    Having been trapped in a building two blocks from ground zero on 9/11, I myself have become hyperaware. I’ve devoted a lot of thought to how we can make shoppers feel more secure in the spaces we design so that they will be drawn to a store, be comfortable staying, and finally, lose themselves in the experience and want to return another day.

  • Lowes Foods remains ‘targeted’

    Lowes Foods knows the key to success is retaining your best, most profitable shoppers.   By extending its partnership with ProLogic, the engine behind the grocer’s Fresh Rewards loyalty program, the chain will continue to award customers with instant rewards for merchandise throughout its 100 stores, and gas at participating Speedway and Lowes Foods gas stations.   
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