Sales & Marketing

The Lone Star state is set to get a big dose of Crayola color.    The iconic brand will open a Crayola Experience at The Shops at Willow Bend, Plano, Texas, in spring 2018. This is the fourth location for the attraction, which also has locations in Orlando, Fla., Bloomington, Minn. (at Mall of America), and its hometown of Easton, Pa.      

While sales across floral divisions were strong, a late Easter impacted 1-800-Flowers.com’s third quarter revenues.    For the quarter ended April 2, 2017, revenues were $233.7 million, a slight dip compared to $234.2 million in the prior year period. This reflects lower year-over-year profits across the Gourmet Food and Gift Baskets divisions due to the Easter holiday shifting into the company’s fiscal fourth quarter this year.  

Facebook is proving social media does in fact influence brick-and-mortar sales.   The social media giant offers a feature that enables users to scan a personalized QR code to nab discounts when they buy something at specific brick-and-mortar locations, reported TechCrunch.    The Rewards feature, which is discretely tucked away under the More tab of Facebook’s mobile app, has been in test mode for a few months, according to the report.  

Same property net operating income during the first quarter was up 3.2% at Brixmor Property Group thanks to aggressive redevelopment efforts, said the company’s CEO.    "While the overall retail environment brought an increase in announced retail bankruptcies and store closings, our portfolio continued to benefit from healthy tenant demand, resulting in 1.9 million sq. ft. of new and renewal leases executed in the first quarter at blended comparable rent spreads of 16.4%," said James Taylor in a statement.

Two private equity firms are “actively” exploring a buyout of Staples, according to a report by CNBC.   Cerberus Capital Management and Sycamore Partners have emerged as the leading frontrunners pursuing a deal, the report said. While other private equity firms, including Clayton Dubilier & Rice LLC, Advent International Corp and Bain Capital LLC, held discussions with the retailer include, they appear to be walked back and are less interested in the deal.  

CVS Health Corp. reported lower profit in its first quarter amid pressure by more generic drugs and softer customer traffic.    Net income for the three months ended March 31 decreased 16.9% year over year to $953 million. CVS said the decline was primarily driven by the decline in operating profit, partially offset by lower interest expense of $31 million related to refinancing activity in the prior year as well as the improvement in the effective income tax rate, from 39.4% to 37.3%.    

There’s been a couple of change in the C-suite of hand-made goods marketplace Etsy.   The company said chairman and CEO Chad Dickerson is stepping down, to be succeeded as CEO by board member Josh Silverman, effective May 3. Fred Wilson, who has served as lead independent director of the Etsy board, since October 2014, will succeed Dickerson as chairman.  

The Bon Ton Stores has a new technology leader.   Norm Veit has joined the company as executive VP, CIO, responsible for the chain’s IT strategy and operations.   Veit bring more than 35 years of experience to Bon-Ton, having held a variety of leadership roles in retail companies throughout his career. Most recently, he served as CIO and executive VP, distribution, real estate and facilities for Nine West Holdings, Inc.