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Loyalty Marketing

  • Sam's Club highlights wellness in latest giving campaign

    BENTONVILLE, Ark. — Sam's Club is highlighting health-and-wellness issues through its latest campaign, and has pledged to donate up to $2 million to four nonprofits.

    The retailer's 2011 Giving Made Simple campaign allows Sam's Club members and associates to direct a portion of the company's donations to four health-related nonprofit organizations: Alliance for a Healthier Generation, OASIS, Sesame Street and The Y.

  • Shops at Legacy launches personal shopping app

    Plano, Texas -- Inland Western, based in Oak Brook, Ill., said that its Shops at Legacy, in Plano, Texas, has partnered with Smart Choice to launch a mobile personal shopping assistant app. The new app features product information, a customizable shopping experience and a “Men’s Corner,” which includes drink specials, sports game listings and gift ideas.

  • A rebuttal to a rating downgrade

    Last week Janney Montgomery Scott analyst David Strasser downgraded shares of Target to neutral from buy. He offered a litany of things that could go wrong with the Target story, which were subsequently refuted by someone named Will Ashworth on the website “Investopedia.”

  • Getting to the Core of Apple

    Apple runs a really tight ship. That’s the takeaway of a recent Wall Street Journal article that used confidential Apple store training materials and interviews with current and former store associates to provide a behind-the-scenes look at the tech-giant’s store operations. Among the interesting details: Apple’s annual retail sales per square foot stand at an astounding $4,406.

    Here are some other interesting insights from the article:

  • An uphill battle with upgrade efforts

    Sam’s Club is at it again this weekend. Attempting to persuade members to upgrade to the $100 Plus membership level by dangling the additional savings possible via the eValues program in front of them during a key seasonal sales occasion. The program is innovative and convenient in that money-saving offers are loaded directly onto members’ cards, but encouraging upgrade activity in the current economic climate is quite challenging, even when the immediate savings available via the eValues program more than offset the additional membership fee.

  • Ahold appoints chief commercial development officer

    AMSTERDAM — Ahold has tapped retail veteran James McCann to serve in the newly created role of chief commercial development officer.

  • Consumers still concerned over state of economy, turn to Internet for deals

    CHICAGO — Concerns over the health of the economy are far from over, as evidenced by a SymphonyIRI Group survey released Wednesday that found consumers are taking even more steps to save money due to their ongoing financial concerns, including turning to the Internet in search of the best deals.

    List making and coupon clipping are still top of mind for consumers as they struggle with high gas prices and question their job stability. Additionally, the survey uncovered that consumers are turning to the Internet to find the best deals, SymphonyIRI said.

  • IBM Coremetrics Report: Online holiday readiness

    Leveraging the social and mobile channels to present a unified cross-channel experience is one of the keys to maximizing online holiday sales this year, according to the IBM Coremetrics Fourth Annual Online Retail Holiday Readiness Report.

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