Loyalty Marketing

Minneapolis -- Target announced it will now offer shoppers the shopkick app via their smartphones. The service will allow shoppers to earn points for shopping at Target that can be redeemed for a variety of rewards.

“In our test launch, Target guests in seven cities had the opportunity to experience shopkick at Target and we received rave reviews. Now guests nationwide can start earning valuable points just by shopping our stores,” said Bonnie Gross, Target VP marketing and guest engagement.

MINNEAPOLIS — Target has joined the Shopkick program, making it the largest retailer to reward its guests for using the app via their smart phones. Target guests nationwide can earn points for shopping at Target that can be redeemed for a variety of rewards.
 

New York -- Although the adoption of social media by sales, marketing and customer service departments continues to grow rapidly, by the end of 2012, only 50% of Fortune 1000 companies will receive a worthwhile return on investment from their social customer relationship management (CRM) initiatives, according to Garner.

PORTLAND, Ore. and SEATTLE — Safeway has launched its Just for U online and mobile shopping tool in its Oregon and Washington divisions. Customers in these areas will now be able receive targeted savings to their Safeway Club card by signing up for free online at Safeway.com or accessing Just for U through the new Safeway Mobile App for iPhone or Android.

New York -- J. Sainsbury Plc is in talks with retailers in the United States and South America to license the technology behind Sainsbury’s Brand Match, a price promise that has fueled sales outperformance, according to a report by Bloomberg.

The Brand Match program ensures shoppers don’t pay more for branded goods such as Coca- Cola at Sainsbury than at competitors by checking more than 14,000 items, including offers and promotions at the point-of-sale. Customers are given a coupon if an item is priced cheaper at a rival.

Portland, Ore. -- Safeway launched an online and mobile shopping program, called Just for U, in the company's Oregon and Washington divisions. The program, which delivers targeted savings directly to a customer's Safeway Club Card, can be accessed through the new Safeway Mobile App for iPhone or Android.

HOFFMAN ESTATES, Ill. — Sears Holdings posted net income of $189 million in the quarter, compared with a loss of $165 million in the prior-year period.

After several rounds of closings of Kmart and Sears full-line stores in the past months, revenues decreased $270 million to $9.3 billion for the quarter ended April 28. Domestic comp-store sales declined 1.3% -- 1.0% at Sears Domestic and 1.6% at Kmart. Sears also saw declines in its home appliances and consumer electronics categories.

Austin, Texas -- Isis, the mobile commerce joint venture created by AT&T Mobility, T-Mobile USA and Verizon Wireless,  announced that Aeropostale, Champs Sports, Dillard’s, Foot Locker, Jamba Juice and Macy’s are among the first national merchants to join with Isis in advancing mobile commerce. The company also announced the first of its local merchant partners across Austin, Texas and Salt Lake City.