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Loyalty Marketing

  • Toys ‘R’ Us takes holiday catalog online

    Toys ‘R’ Us plans to launch an online version of its “The Great Big Toys"R"Us Wish Finder” holiday catalog Nov. 2. The retailer is also launching The Toys"R"Us Wish List Wizard, a free iOS and Android app that turns parents’ smartphones into a scanner and lets kids scan items they want in-store for automatic inclusion on a digital wish list.

  • Kmart expanding online and in-store conveniences to Puerto Rico

    Hoffman Estates, Ill. -- Kmart announced it is extending its integrated retail shopping strategy, which connects online and in-store shopping channels to provide more flexible ways to shop, to customers in Puerto Rico. For the first time this holiday season, Puerto Rico-based Kmart customers and Shop Your Way members will have access to online layaway, store-to-home shipping, free Anyone, Anywhere pickup and free store pickup.

  • American Girl to expand to Canada via in-store boutiques

    Middletown, Wis. -- American Girl, a division of Mattel, announced its first expansion outside the United States, with plans to open two experiential in-store boutiques in partnership with Indigo Books & Music Inc., Canada’s largest book, gift, and specialty retailer.

    Opening in spring 2014, the new American Girl retail stores will be located in Indigo’s Yorkdale Shopping Centre, Toronto, and Robson Street, Vancouver.

  • Bazaarvoice enhances brand building capabilities

    Real time retail is the best way to describe an intriguing new shopper engagement platform from Bazaarvoice that allows brands to respond to questions and reviews about their products directly on retail sites within the Bazaarvoice network.

  • GNC uses dunnhumby for omni-channel segmentation

    Pittsburgh – GNC Holdings Inc. will use customer-centricity solutions from dunnhumbyUSA across all facets of its marketing to more effectively segment and engage with in-store and online customers. This will include personalized communications and offers to shoppers through both online and offline channels.

  • ChannelNet appoints new VP of customer support and services

    ChannelNet, a customer acquisition, retention and conquest digital services provider, has appointed Molly Smith as VP of customer support and services.

  • J.C. Penney gets on board with Shopkick mobile shopping app

    Plano, Texas -- J. C. Penney Company has teamed up with the shopping app, Shopkick. Shoppers will be able to earn "kicks," Shopkick’s proprietary reward currency, along with special offers from Penney, when visiting the retailer’s store locations across the country.

  • J.C. Penney in mobile initiative to drive sales

    Shoppers at J.C. Penney stores this holiday season will discover a more rewarding experience following the retailer’s decision to team up with leading retail app Shopkick.

    J.C. Penney shoppers will be able to Shopkick’s currency known as "kicks” along with special offers from the retailer when visiting any of its nearly 1,100 stores

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