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Loyalty Marketing

  • Survival of the Fittest: How Niche Retailers Dominate

    Despite claims that e-commerce will overtake traditional retail space, physical store locations are still attractive to retailers. In fact, they plan to open over 76,000 stores in the next 24 months, according to RBC Capital Markets data. And while several major retail closings have been announced this year, other retailers are stepping up expansion plans for new stores and concepts.

    Growing retailers are all about the niche lifestyle — fast fashion, food, fitness and pharmacy — and focus on what consumers care about most, including value, quality, health and the environment.

  • Feature: Adagio Teas takes the paper out of promotions

    Elmwood Park, N.J. – Traditionally, when something is printed on paper, it is considered more valuable and “real.” But for Adagio Teas, an omnichannel specialty retailer of gourmet tea, digital promotions are the most reliable.

    “As an online vendor, we are sensitive to the effectiveness of promotions,” Michael Cramer, founder and CEO of Adagio Teas, said during an exclusive interview with Chain Store Age. Adagio Teas operates three stores in the Chicago area as well as a global e-commerce site.

  • Amazon scores a basket with U.K. social shoppers

    London - Online retailing pioneer Amazon Inc. has climbed to the top of the retail social media ranks, thanks in part to the introduction of #AmazonBasket. According to the latest Retail Social Media Benchmark results from eDigitalResearch, since the introduction of the new social media shopping functionality, Amazon has added 700,000 new followers to its U.K. Twitter account in the past six months, bumping them up to second overall, just behind leaders Topshop.

  • Hot Concepts & coming attractions

    From international brands dropping anchor on U.S. shores and online players expanding in the physical space to familiar names with new formats and traditional start-ups, there is no lack of new concepts in the brick-and-mortar arena. Here’s a look at some with the biggest buzz.

    TreeHouse

    An Austin, Texas-based home improvement retailer with a green conscience and niche positioning is ready to branch out. TreeHouse opened in late 2011 in Austin’s Westgate Shopping Center, and has been thriving ever since.

  • CHANNELING CUSTOMER LOYALTY

    Sean Claessen, executive VP strategy and executive creative director, Bond Brand Loyalty, spoke with Chain Store Age about how retailers can build customer relationships and loyalty in the era of omnichannel engagement.

  • Bi-Lo personalizes digital coupons

    Jacksonville, Fla. - Bi-Lo Holdings, parent company of Bi-Lo, Harveys and Winn-Dixie grocery stores, is launching a new smartphone app and improved website for each banner that now delivers personalized digital coupons based on each customer’s shopping habits. Bi-Lo is partnering with digital coupon provider Coupons.com to deliver the personalized coupons.

    Additional features of the new mobile app and enhanced website include:

  • Session Spotlight: Reinventing Brick-and-Mortar

    Brick-and-mortar stores are in transition from being viewed as a relic of the 20th century to being understood as the linchpin of 21st century omnichannel retailing.

  • AN INTIMATE OCCASION

    David’s Bridal gets personal with advanced digital analytics

    There are few events more personal in a woman’s life than her wedding.

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