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Retail

  • Subway partners with NBC for cross-platform ads

    Milford, Conn. – Subway is entering a cross-platform advertising partnership with NBCUniversal for its new interactive game show “Million Second Quiz.” In addition to providing gift cards to contestants during the course of the show, Subway will offer photo opportunities and social media engagements.

    Other aspects of the joint campaign will include messaging on Facebook and Twitter, a prize of a year’s worth of foot-long subs via an NBC radio promotion, and a Subway presence in the live stream both online and in the MSQ App.

  • Macy’s appeals to Millennials with active wear expansion

    Macy’s is looking to enhance its appeal to Millennial customers by expanding its athletic apparel assortment, which will include Nike, the North Face, Under Armour, Calvin Klein Performance and Ideology, to more stores this fall and the addition of Helly Hansen in select locations. 

    This expansion is part of the retailer’s Millennial strategy designed to attract a new generation of customers looking for trend, style and value. Macy’s will begin rolling out new product for men, women and kids to stores and on macys.com this month.

  • City Sports Boston store to open this week

    Boston -- City Sports announced that it will open its latest retail store this week at 225 Franklin Street, marking the company's eighth store in its hometown Boston market and first in the city's financial district.
     
    The Franklin Street store will open the week of Sept. 9, giving a fresh look to the space once occupied by State Street. This will be the brand's second new store in the Boston area this year, following the opening of City Sports' Chestnut Hill location at The Street this past spring.

  • Shutl adds multichannel talent to retail team

    SAN FRANCISCO — Shutl, a same-day and same-hour delivery platform, has appointed John Kelly as the company’s EVP of retail. In his role, Kelly will be responsible for recruiting leading multichannel retailers to Shutl's same-day and same-hour delivery platform on a global scale.

  • Beauty.com leverages free gift to drive traffic to site

    Beauty.com is offering a free gift as an incentive for shoppers to spend at least $100 on the site. The Heartbeat Bag, developed by the creative force behind New York fashion line, Honor, is a clutch filled with products.

    The black cosmetics case is clad in white hearts and has white lining dotted with black hearts. Shoppers can store beauty products in the translucent pink windows. The inside and outside of the clutch are waterproof.

  • Retail industry adds nearly 44,000 jobs in August

    WASHINGTON — The National Retail Federation confirmed that the retail industry added 43,600 jobs last month, particularly in general merchandise, electronics and clothing.

    The numbers were based on calculations from the NRF, out of a total 169,000 jobs that the Bureau of Labor Statistics said the economy added in August, bringing the country's unemployment rate down to 7.3%.

  • Mom Brands makes donation to Breakfast Club of Canada

    Mom Brands will be making a donation to the Breakfast Club of Canada. For every bag of Sally’s ready-to-eat cereals purchased at Canadian Walmart stores from now until Dec. 31, Mom Brands will donate 5 cents to the Breakfast Club of Canada, up to $75,000.

  • Sam's Club to help YMCA expand health programs for underserved communities

    Sam's Club has donated more than $1 million to the YMCA to expand a program designed to address health issues among residents of underserved neighborhoods, along with a diabetes-prevention program.

    The retailer also announced that it will be offering diabetes screenings at its pharmacies next week.

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