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Brand Keys: Holiday spend down 5% in 2013
New York – The average consumer will spend $825 on holiday purchases in 2013, a 5% drop from last year. According to the new Brand Keys annual holiday survey, only 19% of shoppers surveyed indicated that they started shopping for the holidays in October, 5% fewer than 2012.
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Blue Nile beefs up board
Leading diamonds and fine jewelry online retailer Blue Nile has added Scott Howe to its board of directors, effective Jan. 1, 2014. Howe is president and CEO of Acxiom Corporation, an enterprise data, analytics and software-as-a-service company.
Prior to his current role, Howe was corporate VP of Microsoft Advertising Business Groups, where he managed a multibillion-dollar business encompassing all emerging businesses related to online advertising including search, display, in-game, mobile, digital cable and a variety of enterprise software applications.