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SPAR Group appoints chief information officer
SPAR Group, a leading supplier of retail merchandising and other marketing services throughout the United States and internationally, has appointed Panos Mastrogiannis as chief information officer and executive officer.
The company also provided shareholders with an update on its technological advances.
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Verve, RetailNext partner on location-based analytics
New York -- Verve Mobile, a provider of in-store mobile advertising technology, and RetailNext, an in-store analytics solutions vendor, are launching a partnership to bring the combined power of location-based advertising and in-store analytics to brick-and-mortar retail customers. Now with the combined capabilities of Verve and RetailNext, retailers using the technologies can leverage a full range of tools that enhance their ability to see how location-targeted mobile advertising is correlated to driving foot traffic and sales.