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Amazon introduces the future of shopping?
What if consumers could just press a button when they run out of Tide detergent or Olay moisturizer? Amazon is seeking to redefine omnichannel retailing by creating commerce channels out of everyday objects.
The e-commerce giant's latest retail gizmo could forever change how consumers replenish supplies: a branded button called the "Dash Button" that's affixed to an appliance — a coffee maker for coffee, for example, or a washer machine for detergent — and automatically replenishes supplies through Amazon when pressed.
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Ace is now the place for store pickup
Ace Hardware is following the omnichannel retail fulfillment trend of free same-day store pickup for online orders.
The retailer had launched the service at some stores in 2014, but is now rolling it out nationwide.
The program “enables consumers in neighborhoods across the country to complete their home maintenance projects more quickly and easily than they were able to before,” Jeff Gooding, the retailer’s senior director of consumer marketing, said in a statement.
