eCommerce

Establishing an Internet of Things (IoT) technology strategy may not be easy, but can offer substantial rewards to retailers who overcome the inevitable challenges.

“There is a vast opportunity to use IoT technology to connect retailers with their assets and consumers,” said Michael Colaneri, VP of sales for restaurant, retail and CPG, AT&T, during an exclusive interview with Chain Store Age. “But it requires business process re-engineering to connect multiple edgepoints.”

Establishing an Internet of Things (IoT) technology strategy may not be easy, but can offer substantial rewards to retailers who overcome the inevitable challenges.

“There is a vast opportunity to use IoT technology to connect retailers with their assets and consumers,” said Michael Colaneri, VP of sales for restaurant, retail and CPG, AT&T, during an interview with Chain Store Age. “But it requires business process re-engineering to connect multiple edgepoints.”

L.L.Bean has gone outside the company for the first time ever to pick a chief executive, according to the Associated Press.

The outdoors retailer has selected the chief merchandising and marketing officer of a Chinese e-commerce business as its new CEO.

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DSW Inc. has promoted its omnichannel retailing chief to be its new CEO as the company positions itself for long-term growth.

The company said Roger L. Rawlins, executive VP and CIO, will succeed Michael R. MacDonald as CEO effective Jan. 1. MacDonald, who is retiring from DSW and from the board of directors, will remain with the company through the end of the year to help ensure a smooth transition. Rawlins will be appointed to the DSW board effective Jan. 1.

Neiman Marcus is taking the capabilities of its digital lookbooks to a whole new level.

Neiman Marcus has deployed the Zmags Creator rich media marketing platform to design and publish shoppable lookbooks on its e-commerce site. The retailer’s more than 150 annual lookbooks serve as the primary way to highlight designer merchandise on its site.

Retailers can use apps for more than just driving sales, as demonstrated by Office Depot Inc.’s latest mobile move.

The Office Depot and OfficeMax parent company is re-releasing its Elf Yourself mobile app. The app, which Office Depot has offered every holiday season since 2012 and launched as an online platform in 2006, is a prime example of how retailers are using apps to build positive consumer sentiment and brand awareness.

L.L. Bean has gone outside the company for the first time ever to pick a chief executive. The outdoors retailer named the chief merchandising and marketing officer of a Walmart-owned Chinese e-commerce business as president and CEO, effective Feburary 2016. [ABC News]

American Eagle Outfitters has entered into an acquisition that could eventually see it open hundreds of new stores, and also enter a more upscale market. The teen apparel retailer has acquired upscale menswear brand Todd Synder, along with Snyder’s Tailgate Clothing Co., a vintage sports-inspired brand that operates a college-town store concept. American Eagle sees the potential to open as many as 200 Tailgate stores at universities nationwide, starting with Southeastern Conference and Big Ten colleges, according to the New York Times.