eCommerce

Pinterest is adding a new feature to its Buyable Pins in-app purchase mechanism aimed at price-conscious shoppers.

Retailers need to improve several aspects of their omnichannel customer engagement strategies if they want to truly satisfy customers.

The retail comeback of the New York City borough of Staten Island continues.

BFC Partners, which is developing Staten Island’s 340,000-sq.-ft. Empire Oulets center, announced it will develop an artisanal food market showcasing the best local and international purveyors for the center.

BFC is partnering with the creative team behind Gansevoort Market on the project.

Shoppers are expected to turn out in droves this coming Saturday (“Super Saturday”) and also on Sunday, the last weekend before Christmas.

Dollar Shave Club has been a thorn in Gillette’s side since launching its disruptive subscription business model.

Going into the final stretch of the holiday season, a majority of Americans are far from finished with their holiday shopping.

Seventy-three percent (73%) plan to shop last minute (vs. 79% in 2014), as most wait to find the best deals (44% vs. 46% in 2014), according to the latest American Express Spending & Saving Tracker.

Other reasons consumers are shopping last minute include trying to save up until they have enough money (22%, on par with 2014) and difficulty finding the time to shop (20% vs. 16% in 2014).

A new technology platform has been launched with a very specific goal: to help retailers convert their online browsers into shoppers at their brick-and-mortar stores.

The solution, a scalable SaaS platform from Brickwork, is designed to elevate the customer experience from site to store. It seeks to revolutionize the online “store locator” function by enriching the data and content around physical locations for brands with hundreds, and even thousands, of locations.