Direct To Consumer (DTC)

American Apparel is bolstering its omnichannel effort with two new hires in marketing and digital engagement.

The company announced two leadership appointments: Thoryn Stephens has been named chief digital officer, a newly created position, and Cynthia Erland has been named SVP of marketing.

Chicago -- Skincare products retailer H2O+ announced the appointment of Joy Chen as the company's new president and CEO.

Chen most recently served as the CEO of YES TO Inc. where she managed the YES TO skin and bodycare portfolio’s expansion of North America and International distribution. She brings over 20 years of industry experience and a proven track record of driving sales and profit growth, in demanding, complex turnaround situations.

Seattle – Amazon.com is not the devil by any means, but the e-commerce giant is reportedly interested in “wearing” Prada and other high-end brand names on its site. According to Bloomberg, Amazon is in the midst of a major push to become a player in the word of designer fashion retailing.

Los Angeles – Frederick’s of Hollywood is reportedly closing at least 31 of its 93 stores as part of a broader re-engineering effort. According to the Wall Street Journal, Great American Group is overseeing liquidation sales at 31 stores, including the flagship location in Los Angeles.

Target is raising the stakes in the free online shipping game by undercutting not only Walmart but now also Amazon.com.

Target announced it has lowered the threshold for free shipping on online orders to $25, making it among the most competitive among major retailers. Its previous free-shipping minimum was $50, which placed it in the higher end of the spectrum.

Lingerie retailer Frederick’s of Hollywood is reportedly closing at least 31 of its 93 stores as part of a broader re-engineering effort. 

According to the Wall Street Journal, Great American Group is overseeing liquidation sales at 31 stores, including the flagship location in Los Angeles. The number of stores to be shuttered may rise slightly.

Amazon.com is looking to push farther into the category of high-end couture, according to a new report from Bloomberg.

The news service reports that Amazon has been embracing more profitable designer fashion by selling clothing, shoes, handbags, and accessories from pricey brands with luxe reputations.

Earlier this year it was announced that the Internet retailer will be a sponsor of New York Fashion Week this summer. Amazon reportedly also signed a multiyear deal this month to sponsor India Fashion Week, according to Women's Wear Daily.

Denver - The Finish Line’s Running Specialty Group (RSG) division, which operates 70 stores, is adding the two-store, Utah-based Striders running company to its national network.

RSG operates in 16 states and the District of Columbia under a variety of banners.

Striders was founded in 2004 by John and Kristin Wojciechowski, who will now join RSG in senior advisory roles and will focus on developing community initiatives to enhance the customer experience.

Seattle -- Nordstrom Inc.’s fourth-quarter net income fell a lower-than-expected 4.9% to $255 million, down from $268 million a year earlier, even as its same-store sales topped expectations. The profit decline came amid higher costs, including those related to tech upgrades and its acquisition of Trunk Club, and increased promotions at Nordstrom Rack.  

New York – Ann Inc., parent of Ann Taylor and Loft. is reportedly working with financial firm JPMorgan Chase & Co. on a potential sale. According to Bloomberg, the $1.6 billion Ann Inc. has spoken with other retail chains and at least two buyout firms and a private equity firm.