Department Store

The calendar may only say July, but retailers are already promoting back-to-school.  

Here are four promotional trends the folks at Market Track predict will play out this selling season:

• Retailers/e-retailers creating new mid-year “Black Friday” type events concurrent with Back to School. (e.g., Amazon's Prime Day, Target’s Black Friday in July, etc.)

Seattle - Nordstrom and J. Crew Group are expanding a merchandising partnership.

Nordstrom is doubling the number of stores that will carry J. Crew’s Madewell brand of women’s apparel items and accessories.

The department store retailer plans to expand the number of stores carrying Madewell products from 15 to 30 by the end of July, with Nordstrom.com also offering Madewell goods. Nordstrom is the only U.S. retailer to sell a broad assortment of Madewell merchandise, outside of Madewell stores.

Nordstrom and J. Crew Group are expanding a merchandising partnership.

City of Commerce, Calif. - 99 Cents Only Stores LLC has named Jack L. Sinclair as chief merchandising officer. Sinclair will be responsible for merchandising and marketing functions.

New York -- A survey released Monday is in line with other reports that consumers do not plan to spend more this year on back-to-school supplies than they did last year. The survey also lists the 10 most popular retail brands for back-to-school purchases.

Target ranks as the most popular retail brand for back-to-school purchases, just ahead of Walmart, in the 21st annual Back-to-School survey by Brand Keys, the New York-based brand loyalty and emotional engagement research consultancy. Macy’s, CVS and Best Buy round out the top five.

West Elm plans to open a 10,000-square-foot shop in one of the most up and comng urban centers in the South.

The store will open with West Elm’s fall 2015 product assortment, a suite of complimentary design services and feature crafted goods by nine local artists and makers as part of West Elm’s “Local” initiative. The new store is expected to bring an estimated 25-30 jobs to the Charleston community.

Germantown, Tenn. - Trademark Property Co. has broken ground on the second phase of redevelopment at its Saddle Creek shopping center in Germantown, Tennessee, focusing on enhancements to the north side of the property. Combined with the initial phase, which is nearing completion, the redevelopment efforts will add approximately 25,000 sq. ft. of new retail space to the property.

Seattle – Last month Facebook overtook Wal-Mart in valuation, and now another digital giant has reportedly achieved the same feat. According to the Associated Press, after intense after-hours trading, which followed Amazon’s rare report of a second quarter fiscal 2015 profit, Amazon now has market capitalization of about $264 billion.