-
George brings bridal-inspired lingerie to the masses
LONDON — Walmart's U.K. subsidiary Asda is making it easier for brides to feel special on their wedding day by launching a new bridal lingerie line at its George stores.
The retailer has a launched a four-piece "bridal inspired" collection that ranges from 11.50 to 16 GPB. According to Asda this is 1,639% cheaper than the most expensive alternative.