The CEO of Stage Stores blamed warm weather and cheap gas prices for a drop in same-store sales over the holidays.
The company said same store decreased 2.5% for the 10-week period ending Jan. 9.
Catering to a tech-savvy millennial shopper base, specialty retailer Zumiez Inc. cannot afford to offer a Gen X-style customer experience.
To meet customer expectations of being able to purchase goods anytime, anywhere, via any mix of channels they choose, Zumiez needed a flexible, customer-focused platform. In 2015, Zumiez ran a multi-store pilot of the Starmount Customer Engagement suite platform.
Burlington Stores says a big decline in cold weather apparel led same-store sales to be mostly flat over the holiday season.
Tom Kingsbury, president and CEO at Burlington Stores, said: “While we are pleased with the strong response to our gift assortments especially in fragrances, bath and body and home, these increases have been offset by headwinds affecting our cold weather assortments, especially in coats and outerwear. Accordingly, we now expect comparable store sales to be approximately flat for the fourth quarter.”