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Lands' End dons new merchandising design chief
Lands' End has named Michele Donnan-Martin as the company’s EVP and chief merchandising design officer. Donnan-Martin will report directly to CEO and president Edgar Huber.
She will be charged with leading all aspects of merchandising and design to ensure alignment of product development, price point strategies and design aesthetic to embrace and further build upon the Lands' End's brand.
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Patagonia adds Joy to marketing team
Leading outdoor brand Patagonia named former Nike, Coca-Cola and Johnson & Johnson marketing executive Joy Howard as its new VP of marketing.
Howard joined Patagonia’s marketing team effective September 23 and will lead the development and execution of global marketing across all sales channels and communication platforms for Patagonia, as well as for the wider portfolio of Patagonia initiatives in food and media, and new brand extensions.