Apparel

Mahwah, N.J. – Higher selling, general and administrative (SG&A) expenses, including asset impairment charges primarily related to lower-than-expected operating performance at the struggling Justice banner, cut into profits at Ascena Retail Group Inc. during the second quarter of fiscal 2015.

Ascena, the operator of Justice, as well as stores under the Lane Bryant, Cacique, Maurices, Dressbarn, and Catherines banners, said combined same store sales declined 2% during the quarter, ended Jan. 25, due to sluggish sales at Justice.

Pittsburgh – American Eagle Outfitters Inc. soared past Wall Street expectations in the fourth quarter, helped by reduced promotions and discounts and the elimination of asset impairments. The teen retailer on Wednesday posted better-than-expected fourth quarter results and issued an upbeat outlook for the first quarter, projecting earnings of $0.09 to $0.12 per share, versus analysts' estimates of $0.07 per share.

The new owner of Shoes.com is not wasting any time in its quest to compete in a market dominated by Amazon and Foot Locker.

Shoeme, the parent company of OnlineShoes.com and Shoeme.ca, has formally re-launched Shoes.com after buying the website in December with a refreshed design and expanded product offering, now with more than 450 brands.

New York -- Women’s apparel retailer Dressbarn is thinking omnichannel with the launch of both a digital and in-store experience, called Dressbar, focused on exclusive designer collaborations with notable names in fashion.  

Beginning March 5, the collection will be available to shoppers at Dressbarn stores, and online at dressbar.com. In addition, the retailer is opening a Dressbar pop-up shop In New York City, at 102 Fifth Avenue.

New York -- Bealls Inc., the 100-year-old Florida-based department store retailer, is developing a specialty store concept, called Bunulu, which will debut by the end of 2015.

The new banner, which already has its own website, Bunulu.com, will target a younger demographic, and feature coastal-inspired active lifestyle apparel and accessories for both men and women. National brands will be featured.

New York -- Dolce & Gabbana will open a flagship store in the 15,000-sq.-ft. 155 Mercer Street building in the SoHo area of New York City.

Thor Equities leased the entire building to the Italian luxury fashion house, which plans to re-create the original brownstone façade.

Originally built in 1855 as Firemen’s Hall, the historical property was most recently home to dance performance venue the Joyce Theater. The four-level building includes 50 ft. of frontage on Mercer Street.
 

New York – Online wedding retailer and services provider The Knot is relaunching a mobile-first e-commerce site designed to seamlessly engage, match and connect couples with the right local vendors, products and services they need for their wedding. The Knot reimagined the site from the ground up, leveraging learnings built on the success of its mobile apps, with mobile now accounting for more than 50% of the brand's traffic.

Despite its frumpy name, Dressbarn is turning out to be quite the digital innovator in the apparel category after launching an omnichannel offering called Dressbar.

The Dressbar pop-up shop within Dressbarn stores and on dressbarn.com will feature digital components and dresses that have "a story." Dressbarn says it believes that every dress has a story, and the store will honor its heritage while creating a compelling destination for new dress stories to begin.