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Columbia Sportswear angling for new shoppers
Miami, Fla. -- Columbia Sportswear Company is expanding its new store concept.
The company has opened Performance Fishing Gear (PFG), in Miami’s The Falls. The 5,654 sq.-ft. store features the latest and greatest from the popular collection, along with an interactive knot-tying station and digital design elements.
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Survey: Nike swooshes past back-to-school competitors
Beloit, Wis. – Athletic brand Nike, which first rose to dominance with the ascent of longtime spokesperson Michael Jordan as an NBA superstar in the early 1990s, is maintaining its leading position with consumers.
According to a new survey of 1,000 U.S. adults by online deal site FatWallet, a leading 41% of kids are asking for Nike products this back-to-school season.

