Retail

Plano, Texas – J.C. Penney Co., Inc. will reportedly hire about 35,000 seasonal workers for the upcoming holiday season. According to Reuters, holiday workers will help perform tasks such as assisting customers and updating price signage.

J.C. Penney also hired about 35,000 seasonal employees during the 2011 holiday season. The retailer did not release holiday hiring figures last year.

Domestic same-store sales at AutoZone for the fourth quarter ended Aug. 31 increased 1% — below expectations. The company did have reason to ride high, however, because it also posted its 28th consecutive quarter of double digit growth in earnings per share. 

Diluted earnings per share increased 23.2% to $10.42 per share from $8.46 per share in the year-ago quarter. Moreover, net sales were $3.1 billion for the quarter, a 12% jump from the same quarter last year. 

Chadds Ford, Pa. — Three more new retailers have signed leases at Glen Eagle Square. Gap’s national women’s athletic wear brand Athleta, took 5,100 sq. ft. Pet Valu leased 3,200 sq. ft. and Not Your Average Joes, a casual American-style restaurant will occupy more than 7,200 sq. ft.

nGage Labs, a leading provider of in-store shopper engagement solutions for retailers, has appointed Kelly Gibson as the company’s director of retail engagement solutions.

Memphis -- AutoZone’s net income for the fourth quarter increased 14.7% to $371.2 million, below estimates. The chain also posted its 28th consecutive quarter of double digit growth in earnings per share.

Revenue rose 12% to $3.1 billion, narrowly exceeding expectations. Domestic same-store sales disappointed with a 1% gain.
 

By Joe Easley, Sr. Director, Business Development & Product Strategy, Kobie Marketing

As retailers continue their quest for deepening customer engagement, they’ll often turn to a loyalty program. Yet high membership numbers are deceiving because engagement levels are actually stagnant. This poses the question, are loyalty programs right for every brand? How do brands choose the right strategy for customer engagement and the overall integration of the loyalty program within the brand?

Stratacache, a leading provider of scalable, high-performance digital signage, content distribution and enterprise video acceleration technologies, has announced its Optika specialty display division has opened a new, state-of-the-art optical bonding and display enhancement facility in Huber Heights, Ohio. 

The 25,000-sq.ft. facility will be home to Optika’s bonding, resizing, lighting and advanced testing operations, along with a new outdoor digital signage research and testing area. 

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