Retail

Tejon Ranch, Calif. — Swedish fashion retailer H&M has taken a 22,000-sq.-ft. space in the Outlets at Tejon, which is under construction along Interstate 5 in a trade area stretching from Northwest Los Angeles County to Bakersfield.

Established in 1947 in Sweden, H&M has 3,000 stores in 53 countries around the world.

Tejon Ranch Co. and The Rockefeller Group are developing the 320,000-sq.-ft outlet center.

Sao Paulo, Brazil – Brazilian fashion retailer Marisa has selected a range of integrated Oracle Retail Merchandise Planning and Optimization solutions including Assortment Planning, Merchandise Financial Planning, Item Planning, Demand Forecasting, Size Profile Optimization, Clearance Optimization Engine and Allocation to assist the company in targeting assortments based on market opportunities and customer preferences.

Office Depot has appointed Michael A. Steele as VP of investor relations. Steele, who most recently served as VP of investor relations for OfficeMax, where he had been employed since July 2007, will report to Stephen E. Hare, EVP and CFO.

Steele will develop and execute Office Depot’s investor relations strategy, serving as the primary interface for management with the financial community. He plans to relocate to the Office Depot corporate headquarters in Boca Raton.

Columbus, Ohio — REI has signed a lease for a 23,000-sq.-ft. space in Sun Center in northwest Columbus, Ohio, according to Casto, Sun Center’s owner.

The space is part of an existing 60,000-sq.-ft. Hhgregg store. Hhgregg is downsizing its offering to 37,000 sq. ft., which is more typical of the Hhgregg’s prototype. Hhgregg will remain open during the redevelopment. REI expects to open in the fall of 2014.

San Francisco -- With an average global click-through rate of 2.33% and an average global conversion rate of 4.07%, retailers achieved a six-to-one return on ad spend (ROAS) for paid search during the 2013 holiday season. According to a new report from digital marketing technology provider Kenshoo, during the 2013 holiday season, mobile devices accounted for one of every three paid search clicks, up nearly 28% year-over-year (YoY).

American Eagle plans to launch the ShopKick shopBeacon iBeacon solution in 100 top-performing American Eagle Outfitters and Aerie stores across the country. shopBeacon is an Apple iBeacon-based presence signal for retailers that offers customers rewards, in a currency called "kicks," for a variety of actions they take as they go about shopping.

Purchase, N.Y. — National Realty & Development Corp. (www.nrdc.com) has promoted Dovid M. Spector and Greg A. Oshins have been promoted to the executive team.

Spector has been promoted to senior VP, leasing. He began his career with NRDC in 2002 as a leasing representative and served as Director of Retail Leasing for the pat six years. Prior to joining NRDC, Spector worked in the Real Estate Business Development division of Morgan Stanley.

Woonsocket, R.I. – CVS/pharmacy has kicked off its annual Project Health wellness campaign. Project Health will deliver more than $15 million worth of free health services to multicultural communities across the U.S. in 2014.