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California grocer’s educates customers at the shelf’s edge
Raley’s is helping its customers make more informed food purchasing decisions in-store and online. Called the Raley’s Shelf Guide, the program features icon-based shelf tags that educate shoppers about current food trends and industry research — and also sets stricter standards for packaged food claims. Overall, the service is creating label transparency when it comes to helping customers understand packaged goods’ ingredients, food processing and nutritional value. -
Home Depot adds ‘voice-activated’ shopping to the mix
The nation's largest home improvement retailer is getting in on the voice shopping game. Home Depot is joining Google Express this fall, a move that will give its customers the ability to shop just by speaking their orders. Google Assistant, the search giant's online shopping platform, resides on Google’s smart speaker Google Home and other smart devices.