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  • Thanksgiving sales have low social media promotion

    Raleigh, N.C. – Thanksgiving holiday sales are not getting much social promotion this year from retailers. According to an analysis of 494 brand posts from eight retailers by social software company Expion, only 10 focused on Thanksgiving holiday sales (Thanksgiving Day, Black Friday, Cyber Monday), or just 2% of all brand posts, and only five of the eight retailers posted about holiday sales.

  • Pinterest reaches out to retailers with API

    New York -- The hot social-sharing site Pinterest has released its first API for developers. It will help stores and brands display which of their items were most frequently and recently pinned. The first partners for the service include Zappos, Walmart, Disney, and Nestle, reflecting how the site is looking to increase revenue generation with advertising and cross-marketing. (An API, short for application programming interface, is code that allows developers to create apps that interface with a popular web service or other software.)

  • Big retailers early adopters of Pinterest’s API

    Red hot Pinterest is offering new functunality to third parties that will allow them to curate content and drive traffic to their sites, and major retailers such as Walmart, Target and Zappos are all over it.

  • Another new wrinkle in the e-commerce revolution

    The retail industry continues to hurtle toward an omnichannel reality with the most recent example involving SharperImage.com and the integration of “buy now” mobile capabilities provided by Digimarc into its print catalogs.

  • SharperImage.com print catalogs to have embedded mobile capability

    Beaverton, Ore. -- Digimarc Corp. announced that SharperImage.com is using the Digimarc Discover platform to make it easy for consumers to simultaneously browse print catalogs, research and buy from their mobile device.

  • IBM sees strong online holiday for retailers

    Armonk, N.Y. -- Online retailers can expect a strong holiday shopping season. According to the latest IBM Digital Analytics Benchmark data, which analyzes online transactions from more than 800 retailers in the U.S., retail sales were up 16% in October and 11% in the first week of November (Nov. 1-Nov. 7) compared to the same period last year.

  • Rue21 adds clicks to its bricks

    Welcome to the Web Rue21. The operator of nearly 1,000 stores nationwide has joined the ranks of virtually every other retailer and now sells products via the Internet.

    The specialty apparel retailer focused on teens and young adults on Friday announced the launch of their online shopping site Rue21.com.

  • Rue21 launches e-commerce site

    Warrendale, Pa. – Rue21 has launched its e-commerce site, Rue21.com. Prices on the site will be the same as prices in the retailer’s stores.

    In honor of the launch rue21 is hosting a "Shop & Win" contest in which five winners will receive a $50 gift card by talking about their favorite rue21 items on the internet. Using hashtag #shoprue21.com, fans can post pictures or comments on Facebook, Twitter, Tumblr, Instagram, Pinterest, and Google+.

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