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  • T.J. Maxx finds women not falling victim to fashion trends

    FRAMINGHAM, Mass. — Women are taking fashion into their own hands, according to a new study from T.J.Maxx and Dr. Hazel Clark, research chair of fashion at Parsons The New School for Design.

  • Derek Lam designs dress up Kohl's apparel selection

    MENOMONEE FALLS, Wis. — Designer Derek Lam's Rio de Janeiro inspired collection is now available at Kohl's as part of the retailer's DesigNation series. The limited edition, limited time collection is Lam’s first collaboration with Kohl’s and also marks his first swimwear collection.

  • Walmart’s multifaceted quest for online supremacy

    Walmart held an invite only media event at the San Bruno, Calif. headquarters of its global e-commerce subsidiary and several things were clear as news reports trickled out from the event.

    For starters, Walmart is in full blown experimentation mode and probing many different aspects of how to serve digitally empowered customers even as customers are still figuring out how they want to be served.

  • Focus on: Landlord-Tenant Social Networking

    Manners mistress Emily Post wouldn’t recognize today’s social skills.

    Communication styles have changed, with the once-mandatory handwritten thank-you note supplanted by a tweet or a family email blast. These days, good table manners are far less important than proper posting protocol.

  • ‘Project Runway’ contestants to make high-fashion styles with Duck Tape

    AVON, Ohio — Duck Tape is heading to the runway this Thursday on Lifetime’s “Project Runway,” as season 11’s aspiring designers face the “Unconventional Materials Challenge,” a competition in every season that challenges them to create high-fashion clothing from something other than fabric.

  • Study: Brands and retailers have most followed pages on social media

    New York -- Brands and retailers have the most followed or “Liked” pages on social media, according to WSL/Strategic Retail. Nearly two-thirds (61%) of users who “Fan” social media pages, are choosing to follow brands and retailers -- beating out celebrities and TV shows which are followed by just over half of users.  

    The finding was unveiled as part of the company’s Buzz to Buy 3.0 trend report, its third annual survey measuring how the power of Social Media and online information are impacting buying decisions.

  • Dole Food Company begins New Year with new look

    WESTLAKE VILLAGE, Calif. — Dole Food Company has started the New Year with a new look for its website.

    Dole describes the redesigned website as easy for consumers to use on all tablets and mobile devices. Dole teamed up with Santa Monica-based digital agency Blitz for one year to work on the redesign.

  • Lowe’s magazine offers creative resolutions

    MOORESVILLE, N.C. — Lowe’s Creative Ideas magazine is extending its reach into cyber territory to offer consumers home-improvement project ideas for the New Year.

    Since its launch in 1998, the nearly 15-year-old magazine has enjoyed what it touts as one of the largest circulations for a free publication nationwide. Evolving with the times, the magazine now has a top-rated free iPad app in the iTunes Newsstand, as well as a robust following on Pinterest and more than 1,000 how-to videos available online at YouTube.com/Lowes.

  • IT Hot Buttons

    From mobile payments to mining big data for customer insights, savvy retailers are using all the tools at their disposal to engage and connect with shoppers and provide relevant, convenient and personalized shopping experiences across all channels.

    As retailers competitively position themselves for growth in 2013 and beyond, there are a number of hot buttons or key considerations that will be driving their strategies. Here is a look at some of the top ones:

    Marketing and IT collaboration

  • Study: Top retailers leave 73% of customer tweets unanswered

    Chicago -- E-commerce and digital marketing company Acquity Group announced Monday social media findings that revealed the vast majority of retailers don’t respond to customer tweets.
     
    The 2012 Brand eCommerce Audit evaluated Interbrand's 2012 Best Retail Brands on customer engagement across major digital channels, including big browser, social and mobile.
     

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