Nordstrom

Indianapolis –- Simon malls will feature the Ziploop mobile shopping app during the 2014 holiday season. The app stores paper, cards, coupons and certificates and stores them on a mobile device, tablet or desktop.

Sequential Brands Group has selected actress Paula Patton as the new face and brand ambassador for Ellen Tracy.

Patton's role as brand ambassador begins this November when she will spearhead a global initiative to commemorate women's contributions during the last 65 years. The partnership coincides with seasonal collections and campaigns and extends throughout 2015.

Seattle -- Nordstrom on Friday opened its first store in Canada, at Chinook Centre in Calgary, Alberta. The two-level, 140,000-sq.-ft. store is also the department store retailer’s first location outside the United States.
 
"Being in business for 113 years, this is really a historic time for us as we open our first store in Canada - our first international store," said Sheila Wooldridge, Nordstrom Chinook Centre store manager.

Instagram has become a mainstream social media tool for retailers. However, while most retailers limit their Instagram usage to maintaining an official page or encouraging customers to post photos with Instagram hashtags as part of promotional campaigns, some retailers are more forward-thinking in their Instagram approach.

Here are three retailers showing real insight in how they are leveraging Instagram to its fullest potential:

Seattle – The board of directors of Nordstrom Inc. has authorized a repurchase program of up to $1 billion of the company’s outstanding common stock, through March 1, 2016. Nordstrom intends to fund the repurchase program from existing cash on hand.

Nordstrom Inc. has become the first retailer to launch the Like2Buy platform, which allows Nordstrom.com customers to directly purchase items featured on the retailer’s Instagram page. The commerce-enablement of visually oriented social platforms, such as Instagram, Pinterest and Vine, is an inevitable development as social media becomes more focused on photos and videos and less on text. The preference most Millennials have for visually oriented social media reinforces the value that commerce enabling these platforms has for retailers.

Nordstrom is partnering with Curalate to launch Like2Buy, a platform that aims to offer consumers a more seamless shopping experience via Instagram.

Seattle – Nordstrom Inc. is making it easier for its customers to shop on Instagram. The retailer has become the first company to launch the Like2Buy platform, which is designed to enable a more seamless shopping experience for customers on Instagram.  Like2Buy allows Nordstrom.com customers to directly purchase items featured on the retailer’s Instagram page.