Nordstrom

The chief technology officer of Nordstrom is leaving the company after less than a year on the job.      Kumar Srinivasan is leaving the upscale department store company effective Friday, Jan. 7, to return to India, GeekWire reported.    Srinivasan, who joined Nordstrom in March, after serving as the co-founder and CEO of software company Evocalize. Prior to that, he was the former general manager at Amazon Payments Merchant Solutions unit   

A new year is upon us, with new challenges and new opportunities. At the same time, retailers continue to struggle with how to embrace the digital disruptors that are redefining the retail customer and retail experience. Because one thing is clear: They are here to stay.

Indeed, these agents of change continue to pop up on a daily basis, each one designed to transform the trajectory of retail — and brands with an eye on the future should want in. After all, what retailer doesn’t want to reinvent their enterprise, drive agility and foster customer engagement in a new way?

Upscale brands are grabbing the attention of holiday procrastinators.   Three in 10 shoppers are still scrambling to finish holiday shopping, according to the National Retail Federation, and many are jumping online in search of their perfect, albeit “last minute” holiday gifts.   

Nordstrom is making it even easier for its online customers to pick out the perfect holiday gift.   Through its partnership with CashStar, the department store chain now features Product eGifting, a platform that enables customers to visit Nordstrom.com, select a gift and send it, along with a personal message, via email. Shoppers select a product and enter the recipient’s email to send the e-gift. Recipients receive an email that contains a personal message and gift description.   

Nordstrom is taking its gift card program industry-wide.   Leveraging its partnership with CashStar, Nordstrom is using the CashStar Business platform to streamline the sale of its gift cards — both plastic and digital — to business partners.   Called the Nordstrom Gift Cards for Business program, the department store retailer is streamlining orders, and enabling partners to securely place, pay for and manage orders, as well as load cards with $5 to $2,000 per card.  

Nordstrom delivered a strong performance in its fiscal third quarter even as a hefty charge related to its Trunk Club business ate into its profit.   Total net sales rose 7.2% to a better-than-expected $3.5 billion from $3.2 billion a year ago, fueled by the shift of the company’s popular anniversary sale to the quarter. Same-store sales increased 2.4%, also more than expected. As it has done in recent past quarters, Nordstrom Rack outpaced the full-priced division, Net sales were up more than 10%, and same-store sales rose nearly 4%.

With Halloween now behind us, the unofficial start of the 2016 retail holiday season is upon us. Amid intensifying competition, where are retailers placing their bets?     Here are observations and expectations from Profitero for the critical fourth quarter seasonal period: