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New York & Company makes traffic investment
New York & Company has devised an interesting sweepstakes-based approach to ensure customers are lined up when its stores open at 6 p.m. on Thanksgiving Day.
The operator of more than 500 stores said the first 200 shoppers to enter its stores beginning at 6 p.m. on Thanksgiving will be entered to win $100,000 in the company’s first ever Win Big in New York sweepstakes. In addition to the $100,000 grand prize winner, each store will also have one $500 prize winner.
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New York & Company names Kohl’s veteran as president, COO
New York -- New York & Company announced that John Worthington has joined the company as president and COO, effective immediately. Worthington will lead the company’s store operations, real estate, outlets, finance, IT, sourcing and logistics areas.
