Michaels in big price-cutting moveThe Michaels Company has gone back to 2019. Retail Technology News: March updateRetailers in March focused technology efforts in areas including artificial intelligence (AI) and social media. The Month in Retail Technology: March update Retailers in March focused technology efforts in areas including artificial intelligence (AI) and social media. Michaels launches birthday parties, enhanced in-store events The Michaels Companies is creating new and enhanced experiences for customers — in-store and online. Michaels pilots third-party handmade marketplace in stores The Michaels Companies is taking its battle for Etsy's turf into brick-and-mortar space. Michaels debuts third-party marketplace for handmade items The Michaels Companies is moving onto Etsy's turf. Exclusive Q&A: How Michaels stays ahead of holiday planning The Michaels Companies follows a multi-pronged strategy to ensure its holiday merchandising is on target. Michaels offers new credit card tied to rewards program The Michaels Companies Inc. is expanding its recently updated rewards offering with a new branded credit card.