JCPenney Co.

Plano, Texas – The J.C. Penney Co. Inc. is launching a back-to-school marketing campaign that crosses multiple channels. The campaign will be supported by ads on TV, in Seventeen magazine, direct mail, preprints, broadcast and streaming video.

All marketing elements will be housed on a back-to-school hub at the Penney website, which includes a mix-and-match game that allows kids and teens to assemble different pieces to create their own style mash-up.

JCPenney Co. is launching a back-to-school marketing campaign that covers all the bases of omnichannel retailing.

Hoboken, N.J. – The countdown is on for the latest competitor to Amazon.com to take off. Jet.com, which hopes to compete with the Amazon Prime membership service using “profit-free” pricing, has an online clock on its homepage counting down to launch at 6 a.m. ET on Tuesday, July 21.

Chattanooga, Tenn. - Ross Dress for Less and Ulta Beauty are coming to Randolph Mall in Asheboro, North Carolina. The two new stores will be situated in the former J.C. Penney location.  

Construction is expected to begin in October with the grand opening for both stores scheduled for 2016. Randolph Mall is a 400,000-sq.-ft. mall featuring more than 40 specialty stores and is anchored by Belk, Dunham’s Sports, and Sears.

Chicago -- Starbucks Corp. is ratcheting up its already significant commitment to job creation.

The coffee giant is teaming up with such other retail powerhouses as Walmart, CVS Health, Walgreens, Macy’s, Target and J.C. Penney in an ambitious jobs program to hire 100,000 16- to 24-year-olds "who face systemic barriers to jobs and education" by 2018 through apprenticeships, internships, training programs, and both part-time and full-time jobs.

The menswear market is hot. Men’s apparel sales in the United States rose 2% in 2014 to $61.3 billion, up from $60.8 billion in 2013.

And Men’s Wearhouse — one of North America’s largest menswear specialty retailers with 1,758 stores — has been taking note.

Seattle -- Nordstrom remains on the move with its off-price division.

The menswear market is hot. Men’s apparel sales in the United States rose 2% in 2014 to $61.3 billion, up from $60.8 billion in 2013.

And Men’s Wearhouse — one of North America’s largest menswear specialty retailers with 1,758 stores — has been taking note.

The retailer is capitalizing on the category’s growth via acquisition-fueled expansion, new designer collections and more customized products and service.

New York -- The home and lifestyle company that domestic diva Martha Stewart launched in 1997 has been acquired in a cash-and-stock deal valued at approximately $353 million. It’s a big comedown for a company that was valued at $2 billion on the day of its initial public offering in 1999, but whose fortunes have been on the downslide for a while now.

New York -- J.C. Penney CEO Myron Ullman and CEO-designee Marvin Ellison shared their thoughts on the company and its strategy going forward at a recent presentation to analysts.

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