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Forrester Research, Inc.

  • Focus on Renewable Energy

     

    By Ryan Gilchrist

    Walmart, Kohl’s, Macy’s and select other retailers already rank among the nation’s leading producers of solar energy, with huge investments that are growing every year. But the industry’s strong position in renewable energy still has room for improvement — literally — with millions of unutilized roof space, prime real estate for solar panels and wind turbines.

  • Insights: Making the In-Store Experience Count

    By Molly Glover Gallatin, Gigwalk   According to Forrester Research, U.S. e-retail sales are expected to grow from $263 billion in 2013 to $414 billion in 2018, a compound annual growth rate of 9.5%. While a fuss has been made about the increase in online spending, statistics show that more than three quarters of retail transactions are still made in-store.    
  • Tech Guest Viewpoint - Can I Trust You to Talk to My Customers?

    By Jeff Seabloom, Alsbridge   At one time, IT service providers could demonstrate their retail industry expertise by showing a PowerPoint slide of customer logos. That’s no longer sufficient.   
  • Insights: The mobile mind shift is here. Is your brand ready?

    High expectations are the key to everything. Take mobile for example. Apps from Starbucks, Uber, Netflix, and Apple have all made outstanding digital experiences expected and commonplace. Finally, customers have a taste of products and services that work the way they should, effectively reprogramming consumer expectations for all digital experiences.  
  • Insights: Data Security and Customer Loyalty

    By: David Kidd,  Peak 10
     
    Data privacy and security remain top concerns for retailers. There is good reason for that.  The Target breach compromised approximately 70 million records. The Home Depot breach potentially impacted another 60 million consumers. As I write this article, reports are being made public about a breach involving the office supply retailer Staples. We can no longer deny that cybercrime is a real and growing threat to the retail sector.

  • Securing Your E-Store During the Holiday Season

    By Greg Smith, president & CEO of Accudata Technologies

    The holiday season is right around the corner, and you know what that means — shopping, upon shopping, upon shopping! This is a great time for any e-retail business, but are you ready?

  • Why Personalization is Key to the ‘New Consumer’

    By Graeme Grant, president & COO, CQuotient

    Technology and the proliferation of communications channels have significantly altered the way brands and retailers approach customer engagement. What was a “nice-to-have” strategy of coordinating messages across shopping channels only three years ago is now a “sink-or-swim” requirement for merchants. Consumers engage across every touch-point and demand that retailers have an omnichannel communication approach to complement their always-connected behaviors.

  • Chute Gerdeman names Brian Shafley as CEO, expands exec team

    Columbus, Ohio -- Chute Gerdeman, a global design consultancy, announced an expanded executive team, including the appointment of Brian Shafley as CEO.

    “We are in one of the most productive and innovative periods of Chute Gerdeman’s 25-year history,” said Chute Gerdeman Co-chairman Denny Gerdeman. “With these promotions, we have assembled a highly-talented leadership team that is building on the exciting opportunities at hand.”

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