Forrester Research, Inc.

New York -- Andrea Weiss, a 30-year retail veteran, and Bill Mirabito, a digital innovator, have teamed up to form The O Alliance, a consulting firm designed to help retailers better target today’s, multichannel digitally-savvy shoppers.
 

By Erin Nealy Cox, Stroz Friedberg

Borderfree is a digital company focused on helping retailers sell to anyone anywhere and last Friday the company sold itself to investor’s by completing an initial public stock offering.

The company priced its offering of five million shares at $16 and enjoyed a 32% pop at the open when shares began trading at $21. The upward momentum proved to be unsustainable and by the close shares had receded to $20, registering a still respectable first day gain of 25%.

By Loreal Lynch, VP marketing, Shopatron

The rise of multichannel shopping has forced retailers to begin implementing strategic omni-channel initiatives across their organizations in an effort to satisfy increasing customer demands. These initiatives are ushering in even higher customer service expectations from shoppers who have no patience for disconnected experiences that fail to match the omni-channel marketing promise.

By Mark Ledbetter, Global VP Retail Strategy, SAP

The changing nature of retail combined with an ever-greater reliance on data is forcing retailers to adjust their workforce and employee skill sets accordingly. From a customer experience standpoint, most retailers are transitioning to a brick-and-click model that aims to ensure customers have a seamless shopping experience regardless of which channel they use.

Omnichannel is omnipresent in conversations throughout our industry. I heard the term — and the angst, confusion, tests and even some initial successes around it — again and again at NRF’s 2014 BIG Show. In many cases, delivering on omnichannel is a tall order, requiring significant soul-searching for retailers in terms of what it means to them and their customers, often followed by equally significant investments in fundamental areas such as inventory management and customer relationship management systems.

San Francisco – More than 70% of time on responsive web design (RWD) is spent on the back end in areas such as integration and infrastructure. According to a new report from Moovweb and Forrester Research, 63% of 146 surveyed U.S. companies using RWD today believe that this technique is not suitable for long-term use, suggesting that RWD is largely viewed as a short-term, tactical approach to enterprise mobility.

Hampshire, U.K. - Annual retail payments on mobile handsets and tablets are expected to reach $707 billion by 2018, representing 30% of all e-retail by that time. According to a new Juniper Research report, “Mobile Payment for Digital & Physical Goods: Opportunities & Forecast 2014-2018,” this compares with mobile retail spend of $182 billion in 2012, when mobile accounted for around 15% of e-retail.