-
Instacart begins adding real employees
A notable shift is underway at crowdsourced grocery delivery company Instacart where an evolving business model means some independent contractor workers have gained part-time employee status.
After experimenting with converting independent contractors to part-time employees in Boston, the company also has made the shift in Chicago. Other cities are expected to follow given what Instacart says is a favorable impact on customer service and business results.
-
Report: Gen Y loves Walmart
Generation Y prefers to shop at Walmart over Target, Costco, Kroger, Whole Foods, and Trader Joe’s, according to Ad Age.
"Millennials now, as a generation, like Walmart the best, more so than Generation X, more so than boomers," Matt Kistler, Walmart’s senior VP-consumer insights and analytics, said.
Walmart is most popular among people under 24, as well as every store but Target among 25- to 34-year-olds, according to InfoScout, a provider of shopper insights with a nationwide panel of more than 170,000 shoppers.

