Glendale, California-based casual dining retailer Applebee’s Neighborhood Grill & Bar already allows customers to place orders ahead of time for curbside pickup, but is looking to extend omnichannel convenience even further.
Applebee’s, which operates more than 2,000 franchised stores in 49 states, designed the revised mobile app in partnership with digital ordering provider Olo. The revision comes with new capabilities including a simplified order placement process that allows for advance ordering and order scheduling for any time in the future.