Winter Holidays

Seattle – It was a very mobile holiday season for Amazon.com. Nearly 60% of Amazon.com customers shopped using a mobile device this holiday.     Mobile shopping accelerated as customers got later into the shopping season. Cyber Monday continues to be Amazon.com’s peak mobile shopping day. On Cyber Monday, Amazon customers worldwide ordered more than 18 toys per second from a mobile device.  

New York – When it came to fulfilling holiday deliveries, Apple, Dell, Nordstrom and Zappos stood out among other major competitors. According to research from StellaService, all four provided an aggressive guarantee that orders placed by Dec. 23 would be delivered by Christmas and managed to meet that promise in all regions of the U.S.  

LOUISVILLE, Ky. — Spend on prepaid gift cards is on the rise this holiday season, as a significant majority (70%) of shoppers plan to purchase gift cards this season, according to an interim holiday spending report released by Stored Value Solutions, a provider of gift cards and stored value services.   According to the report, 92% of shoppers plan to spend either the same amount or more on gift cards than they spent last year. And for the eighth straight year, gift cards have been the most desired holiday gift.

New York – The weekend of Dec. 20-21, which included “Super Saturday” (the last Saturday before Christmas) saw the highest daily back-to-back Internet traffic from online consumer retail shopping activity since tracking began before the Thanksgiving weekend. According to the Verizon Retail Index, average daily traffic was 119 on Saturday and 122 on Sunday.  

Chain Store Age wishes everyone a safe and happy holiday!  Our offices will be closed Wednesday, December 24th,  Thursday, December 25th and Friday, December, December 26th.  We will return to normal business hours on Monday, December 29th.  We wish you and your family a joyous and peaceful holiday season!

By: Sunil Oberoi, Symphony Teleca Corp.   With the holiday shopping season officially in full swing, many retailers are facing the challenge of reaching consumers during this traditionally noisy time of year.  And since today’s consumer is more connected than ever, they expect retailers to meet the demands  of their omnichannel lifestyle, meaning they want  their shopping experience to be personalized to their interests and needs.    

San Jose, Calif. – “Super Saturday,” the Saturday before Christmas (Dec. 20), was not quite super for retailers expecting a sales bonanza. According to data from in-store analytics provider RetailNext, compared to the equivalent date in 2013, net sales were down 9%, store traffic was down 10.6%, total transactions fell 8% and average transaction value was 0.9% lower.   However, there were a couple of bright spots. Conversion rate rose 0.4 percentage points and sales per shopper increased 1.8%.

Retailing Today will be closed for Christmas, Dec. 24 through Dec. 26, and will publish again on Monday, Dec. 29. The editor and publisher of Retailing Today would like to wish you and your families very best wishes for a happy, healthy and joyous holiday.

Cheers, Mike Troy Editor, Retailing Today