Winter Holidays

Surging sales at Old Navy helped parent company Gap Inc. post an increase in same store sales for November and December.

Gap’s same store sales for the November and December holiday shopping season increased 3%.

For December alone, the figure rose 1%, slightly above Wall Street estimates for a 0.7% increase, according to Thomson Reuters.

San Francisco – Gap Inc. should be happy to greet this year’s holiday season, based on its performance in the just-concluded 2014 holiday season. Net sales for the November and December 2014 holiday shopping season were up 4% and same-store sales were up 3%, compared with the previous year.

E-commerce and Disney’s Frozen helped propel Books-A-Million’s holiday sales over Barnes & Noble’s.

Books-A-Million, the country’s second largest bookstore chain, reported that total sales for the nine-week period ended Jan. 3 were $129.2 million, an increase of 1.1% over the same period a year ago. Same store sales rose 1.2%, but excluding sales of e-reader devices comp sales were up 1.7% in the nine week period compared to the holiday season last year.

Houston – Francesca’s Holding Corp. is still feeling the warmth of the holidays. The retailer is increasing its guidance for fourth quarter sales to between $103 million and $105 million, including a low-single-digit decrease in same-store sales.

Stage Stores is reporting a strong holiday sales season despite predictions from the company’s CEO that December would be very challenging for apparel retailers.

The parent company of Beall’s, Goody’s and other stores reported an increase in same store sales of 6.5% for the nine week period ending Jan. 3.

It was a happy holiday from a sales standpoint at Steinmart with the company reporting a 5.8 percent same store sales increase for December.

The 5.8 percent comp increase for the December period ended Jan. 3 follows a 4.8 percent gain in November and a 4.5 percent increase during the prior December.

San Francisco – In-store sales mostly showed small improvements in December 2014 compared to the prior year. According to the latest U.S. Retail Benchmarks report from in-store analytics provider Euclid, there was 0.6% year-over-year growth in general merchandise, apparel, furniture and other retail sales and a 1.2% increase in clothing and apparel sales, but a 1.5% decline in general merchandise sales.

Here are some of Euclid’s other top findings in its December report around shopper behavior metrics:

Hamilton, Bermuda – Signet Jewelers Ltd. had a sparkly holiday season. The retailer’s eight-week fiscal 2015 holiday season sales grew 3.6%.

Signet's omnichannel strategy was successful during the holiday season. E-commerce sales increased 90.9%, and, excluding the Zale division, increased 20%. As a percent of Signet's holiday season's total sales, e-commerce increased 1.6%. Each division delivered higher e-commerce growth and penetration relative to total sales.