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Report: Millennials drive earliest, most digital shopping season ever
As the holiday shopping season “unofficially” gets underway, millennials are expected to lead the charge. This early movement is also putting the season on pace to have the highest e-commerce sales revenue yet, according to the “2016 Holiday Initiative Summary Report,” from Criteo. The study reveals consumer holiday shopping behaviors, the role and impact of digital advertising, and e-commerce trends that retailers are urged to leverage in the upcoming months. -
Macy’s stays committed to Thanksgiving Day shopping
Macy’s is not joining the ranks of retailers and mall operators who plan to close their doors on Turkey Day. That’s according to BestBlackFriday.com, which tracks retailers' holiday hours and promotions. The research company said it received confirmation from five U.S. shopping centers that their Macy's locations would open at 5 p.m. Thursday.

