Winter Holidays

Disney's marketing firepower will be on full display starting at  12:01 a.m. on Friday, Sept. 1, when it launches a global merchandise promotion — complete with augmented reality — of toys and products inspired by its upcoming film, "Star Wars: The Last Jedi."  

The third annual Amazon Prime Day attracted more shoppers than ever, with many attracted by personalized marketing efforts.    Thirty-six percent of respondents confirmed they made a purchase on Amazon Prime Day in a survey from Periscope by McKinsey, which conducted online research with U.S. shoppers to explore their attitudes and actions regarding the online giant's mega-sale. This was a substantial increase on the 22% who said they had actively shopped for Prime Day deals in 2016.   

Target's remodeling efforts, new smaller store format, same-day delivery pilot and private-label brands were among the topics discussed by company executives during the chain's quarterly earnings call on Wednesday with investors and analysts. Here are six interesting points from the call worth noting:    

Shoppers will do anything to qualify for free shipping — even spend more money if need be.    That's according to a new report by Radial and CFI Group, which surveyed online shoppers to find out what they expect from retailers during the holiday shopping season. Sixty-five percent of the respondents said they are willing to purchase additional items to qualify for free shipping.   In other key findings:  

After a nearly two-year absence, Toys "R" Us is returning to Times Square — but not on a permanent basis.  

FedEx is giving its customers an early holiday gift — while taking a stab at its rival UPS.   The delivery service announced that it will forego additional surcharges on deliveries this holiday season — unless packages require additional handling, are oversized or unauthorized. FedEx made the decision based on the growing volume of large packages moving through the FedEx Ground network during the holidays.   

The retail industry lost jobs in July.   Retail industry employment declined slightly in July, decreasing 1,700 jobs from June, according to the National Retail Federation. On a three-month average, retail jobs have decreased by 4,200 jobs as calculated by NRF. (The numbers exclude automobile dealers, gasoline stations and restaurants.) On a positive note, the economy overall saw gains of 209,000 jobs in July, exceeding growth expectations for the month.  

Someone forgot to tell At Home that big-box stores are passé.    Since Lee Bird took the reins as chief executive at the beginning of 2013, the Plano, Texas-based home decor superstore retailer has been on a steep upward trajectory — and it shows no signs of losing momentum anytime soon.