Research Topic

Los Angeles -- Faced with an uncertain economic and political environment and the first government shutdown in nearly two decades, Americans are expected to tighten their holiday budgets this year, beginning with Halloween, according to market research firm IBISWorld. Total spending on the holiday is anticipated to grow only 3% to $7.63 billion in 2013, compared to a strong 17.8% increase in 2012.
 

Ask 728 people whether shopping on a smartphone or tablet is more attractive than visiting a retail location and more than half will say that it is, according to the 2013 Mobile Commerce Study produced by Hipcricket, a Kirkland, Wa.-based provider of unified mobile engagement platforms.

Foster City, Calif. – Consumers are spending more money via digital commerce than ever before. According to a new survey from Visa and GfK Research, “The Way We Pay,” more than half of respondents are more comfortable spending money online today than five years ago. The data shows that consumers are spending more than they ever have – exceeding $1 billion per day on the Visa network in 188 days since January.

Milk-Bone has teamed up with lifestyle technology company Brit + Co. to help launch a new pets destination website at brit.co. To celebrate the partnership, Milk Bone is holding a Halloween "Trick or Treat Best Pet Costume Contest." 

Philadelphia -- More than three-fourths (79%) of retailers expect an increase in sales this holiday season – the highest percentage seen since the financial downturn. That’s according to global management consultancy Hay Group’s seventh annual retail holiday survey, whose results were more optimistic that several other holiday forecasts.

New York - The Deloitte Consumer Spending Index moved down again in September, showing the second month of small declines. The Index tracks consumer cash flow as an indicator of future consumer spending.

New York -- U.S. chain-store sales posted a gain of 4.0% for the fiscal month of September on a year-over-year basis according to a tally compiled by the International Council of Shopping Centers. Excluding gasoline sales, the September tally would actually be +5.1%.

The Hub Magazine has awarded Kmart’s pun-drenched campaign, “Ship My Pants,” best of show honors in its third annual Hub Prize competition. Draftfcb Chicago was the agency for the campaign.

“Ship My Pants prevailed because it solved a problem for shoppers — out-of-stocks — with a truly meaningful promise: If you can’t find what you’re looking for in our stores, you can order the item online, on-the-spot, and have it shipped, free-of-charge, to your home,” said Hub Magazine founder Tim Manners.