-
Consumer confidence has sharp rebound in August
New York -- Consumers didn’t let the heat get them down in August.
Consumer confidence rebounded in August, rising 10. 5 points to the strongest reading in seven months after having fallen sharply in July.
The Conference Board said Tuesday that its index of consumer confidence rose to 101.5 in August, up from a revised July reading of 91.0. It was the best showing since January.
-
Study turns up surprising results about who likes to browse in-store
Cambridge, Mass. – It’s not only middle-aged women that like to browse retail stores.
Bucking demographic stereotypes that suggest men and millennials are more tech-oriented, it turns out both groups are more likely than other consumer groups to browse in-store.
At least that’s according to a new study from Adroit Digital, “Marketing to Millennials,” which found that 57% of millennials do the majority of their retail browsing in-store, close to the 61% of consumers 35 and older who are in-store browsers.

