Consumer Attitudes & Behavior

The Holiday Shopping Season got off to a fast start with sales numbers increasing by 6.6% compared with last year, according to Shopper Trak. Promotional activity started earlier than usual and helped shoppers stay in the know as to where they could find the best deals. Leading up to Black Friday, increases were seen in print for both page counts and circular drops in many instances. In digital there were increases in volume and frequency of online, email and social promotions.  

RESTON, Va. — The holiday season-to-date has garnered $24.6 billion in online sales, a 15% increase above corresponding days last year, ComScore reported.

In addition to the 15% increase in spending recorded for the first 39 days of the holiday season, ComScore also noted that the most recent week (week ended Dec. 9) reached $5.9 billion in spending, an increase of 15% versus the corresponding week last year.

Reston, Va. -- E-commerce spending for November-December holiday season to date totaled $24.6 billion, 15% up over the year-ago period, according to comScore. The most recent week (week ending Dec. 9) reached $5.9 billion in spending, an increase of 15% versus the corresponding week last year, with three days surpassing $1 billion.
 

New York City -- Lowe's Home Improvement is facing a backlash in the wake of its decision to stop advertising on a reality show about American Muslims. About 40 local and national Muslim and Arab-American leaders from around the nation are expected to participate Monday evening in a conference call to discuss the decision by the home improvement chain to pull its ads from the cable show "All-American Muslim,” The Detroit News reported.

Alexandria, Va. – The results of Gallup’s annual Honesty and Ethics survey reveal that pharmacists have ranked in the top three for the ninth consecutive year. In this year’s survey, pharmacists ranked second to nurses and ahead of doctors, moving up one place from last year’s survey.  Among respondents, 73% rated the honesty and ethical standards of pharmacists as “very high” or “high.”

Los Angeles -- Survey data from PriceGrabber, an Experian company, said that many consumers will continue to hit the stores through the final days leading up to Christmas.

Results from PriceGrabber's fourth winter holiday shopping survey found that 41% of consumers plan to shop between Dec. 21 and Dec. 24 for holiday gifts.

New York City -- Macy’s said Monday it has brought back its “24-hour” stores for three all-nighters beginning Dec. 21. Starting at 7 a.m., 14 Macy’s stores will stay open for 83 hours straight for non-stop shopping until Christmas Eve on Dec. 24 at 6 p.m.

Another 27 Macy’s stores will stay open until 2 a.m. on those same three nights.

Atlanta -- The SpendTrend analysis released Friday by First Data Corp., which tracks same-store consumer spending by credit, signature debit, PIN debit, EBT cards and checks at U.S. merchant locations, found that overall year-over-year dollar volume growth was up 7.3% in November 2011, down from October’s 9.4% growth.

November 2011 had tough comparables as November 2010 was a particularly strong month, with dollar volume growth up 8.1%, according to First Data. November 2011 transaction growth was 6.1%. 

New York City -- The Thomson Reuters/University of Michigan preliminary index of consumer sentiment showed Friday that confidence among U.S. consumers rose more than forecast in December as Americans’ outlooks improved. 

The index rose to 67.7, a six-month high, from 64.1 at the end of November. The median estimate of 73 economists surveyed by Bloomberg News called for a reading of 65.8. The gauge averaged 89 in the five years leading up to the recession that began in December 2007 and ended in June 2009. 

Optimism, skepticism, confidence and concern are among the wide range of emotions shared by Walmart trading partners who participated in the Second Annual Supplier Survey conducted by Connecting Northwest Arkansas.