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NRF says mom’s in for a treat, while IBISWorld says not so much
Moms are in for a special treat this Mother’s Day, May 12, according to a survey conducted by the National Retail Federation, but another survey conducted by IBISWorld has found that Mother’s Day spending growth will be flat this year compared to last year.
NRF’s Mother’s Day spending survey conducted by BIGinsight has found consumers will spend an average of $169 on mom, up 11% from last year’s $153. Total spending is expected to reach $21 billion.
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Report: Mother’s Day spending to be nearly flat
Los Angeles -- Mother's Day spending will be nearly flat this year as more Americans return to work and have less spare time, according to a new report by market research firm IBISWorld.
The report forecast a 0.2% rise in purchases on Mother's Day gifts this year over last year, for a total of $17.1 billion.