Consumer Attitudes & Behavior

Just how often does Amazon change prices throughout the day? And when do other leading retailers adjust their prices? Price intelligence and optimization leader 360pi is out with a new report that answers those questions and sheds lights on some surprising pricing tactics at top retailers.

The report, titled “When Should You Change Your Prices,” explores the phenomenon of pricing dynamism at leading retailers and assesses its effectiveness. What 360pi discovered is that the level of price dynamism can vary dramatically across retailers.

New York -- Parents and their children in grades K-12 will spend a combined $543 on back-to-school items, and double that, at $1,223, on college spending. According to new survey data from Deloitte, parents alone expect to spend 13% less than in 2013.

London - Almost half (48%) of U.K. online shoppers have made an online purchase with a retailer based outside the U.K. According to the latest eCustomerServiceIndex (eCSI) results from EDigitalResearch and IMRG, 60% of the respondents who have shopped cross-border said that they choose to purchase with a retailer outside of the U.K. because of better prices, while another 60% said that they made the purchase because they couldn't get the product they wanted in the U.K.

New York - A majority of parents plan to spend more on their children's back-to-school shopping this year, driven by rising costs or necessity rather than greater spending power. According the Accenture Back-to-School Shopping Survey, which polled 500 U.S. parents of children entering kindergarten through college, nearly all (89%) plan to do most of their back-to-school shopping in a physical store, though many will still use online to browse and search, or "webrooming."

New York - Households with school-aged children (pre-school through 12th grade) plan to spend more this year on back-to-school necessities with a predicted increase of 9 % for an average spend of $655, according to the 15th annual survey conducted by Brand Keys.

Average anticipated spending in all major back-to-school categories reflect higher levels from 2013:

Clothing: $348 (+16%)
Shoes (athletic & dress) $127 (+15%)
Supplies $ 89 (+13%)
Computers/Electronics/
Tablets/Smartphones: $213 (+12%)

Pittsburgh – Net income at GNC Holdings Inc. slipped during the second quarter of fiscal 2014, falling 2% to $69.89 billion from $71.69 billion in the prior year period. For second quarter 2014, the company reported consolidated revenue of $675.2 million, a decrease of 0.2% as compared to consolidated revenue of $676.3 million for second quarter 2013.

Target is looking to bolster sales results in Canada by appealing to parents and students this back-to-school season, offering everything from fashion to school supplies at prices that it touts as “unbeatable.”

New York – Business-to-consumer e-commerce sales are expected to reach $14.7 trillion globally in 2014, up about 20% from $1.23 trillion in 2013. According to a new study from EMarketer, this figure will gradually increase to almost $2.36 trillion in 2018.