Consumer Attitudes & Behavior

Snyder's-Lance, a leading manufacturer and distributor of premium snacks, recently marked the first anniversary of its state-of-the-art Research and Development Center.

The center, located near one of the company's largest bakeries in Hanover, Pennsylvania, has been instrumental in the research and development of new product introductions that are both innovative and in line with consumer trends, according to the company.

Boston -- Walmart continues to maintain its basket price advantage over Target, according to Kantar Retail’s semi-annual pricing study. But while Walmart maintained its lower-priced basket – with a leap even further ahead in non-edible grocery – the retailer’s basket was still only 1% less expensive than Target’s, the smallest price gap since the June 2012 study.  
 

ECRM compared retail circular advertising in July 2013 versus July 2014 and noted trends occurring across top retail chains. The start of the back-to-school season saw large decreases in these metrics for both Staples and Walmart across the board. Walmart continued its trend of smaller, less dense, highly-targeted and themed circulars. It barely touched on BTS on the front pages of its July 2013 circulars, with only a small laptop ad and some apparel promotions. 2014 saw a more concentrated effort as early as 7/13, prominently featuring notebooks, glue sticks, and crayons.

Westlake Village, Calif. - When retail sales representatives demonstrate cell phone or tablet service and features to wireless customers prior to purchase, satisfaction improves considerably and the propensity to visit the same retailer again double. According to the J.D. Power 2014 Wireless Purchase Experience Full-Service Study — Volume 2 and the J.D.

Office Depot is leveraging a new back-to-school shopping trend report to drive traffic to its stores this back-to-school season.

The survey, commissioned by Office Depot, reports the manner in which parents and students approach back-to-school shopping, including who in the family has the most influence over purchasing decisions and whether shoppers stick to a provided classroom list or add personalized items to their school supplies.

Bentonville, Ark. -- A day after announcing a disappointing second quarter, Wal-Mart Stores has made an aggressive holiday promise to its customers: the world’s largest retailer says it will staff every cash register from the day after Thanksgiving through the days just before Christmas during peak shopping times.

Wal-Mart’s "checkout promise" is aimed at addressing lengthy waits in checkout lines.

Los Angeles - The Canadian market offers an opportunity for U.S. retailers to expand and to gain experience operating in an international market. According to a new study from market research firm IbisWorld, the U.S. retail segment best suited for expansion into Canada is department stores, followed by men’s clothing stores.

Walmart’s opponents employed a new tactic this week by launching a repository of negativity under the auspices of The Center for Media and Democracy.