Consumer Attitudes & Behavior

By Jeff Weidauer, Vestcom International   There’s been a lot of discussion in recent months about store sizes, in particular the fact that stores are getting smaller, primarily because of the impact of e-commerce. For example, Walmart and Target are both committed to offering smaller format stores.   

Learn about emerging brands on the cusp of break-out success and formerly solid brands in need of a reset in this exclusive report, More Climbers & Fallers.

New York -- Ninety percent of mobile phone users and 80% of tablet users are still “purchase holdouts” and have not made a purchase on these respective devices in the past three months, according to a Forrester survey of more than 4,000 respondents.    Some 53% of holdouts cite that they avoid "checking out" on mobile devices simply because they are either used to buying, or find it easier to buy, on a PC. 

London, U.K. - Almost half (47%) of consumers will order gifts online this Christmas with less than a week until Dec. 25. According to the latest ECustomerServiceIndex results from EDigitalResearch and IMRG, when asked what date they would be comfortable placing a holiday online order, the majority of consumers (53%) said Wednesday Dec. 17 or before.   

Richmond, Va. -- Employers in the hospitality industry will pay the highest average wage for holiday employees at $11.80 per hour, followed by retail at $10.30, and food service at $9.40, according to a survey by Snagajob, which provides recruitment and hiring solutions to the hourly industry.  

New York -- Retail e-commerce in the US grew 16.5% in 2013 to reach $264.3 billion, and will increase another 15.7% in 2014 to reach $305.7 billion, or 6.5% of all U.S. retail sales, according to Emarketer.      In other findings, mobile retail sales in the U.S. totaled $42.28 billion in 2013, 16% of all U.S. retail ecommerce sales, and will increase another 37.3% to reach $58.07 billion in 2014, accounting for 19% of the total US ecommerce market.   

Washington, D.C. –- More than half of U.S. consumers plan to make at least some of their holiday purchases online this year.

Austin, Texas -- A majority of Americans would be comfortable divulging information about themselves anonymously to their favorite stores (60%) or a product brand (56%), and close to half would anonymously share personal data to an app (46%). According to a new national survey from Wearables.com and The Center for Generational Kinetics, some consumers will also share personal information in exchange for certain benefits.